CMOtech Asia - Technology news for CMOs & marketing decision-makers

Latest news - Page 12

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Human-centred design essential in software development
Fri, 21st Feb 2025
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digital transformation
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software development
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design thinking
Alex Avery, Founder of Notitia, insists that human-centred design is crucial in software development, ensuring solutions meet user needs, not just technological goals.
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The hidden costs of legacy systems: why mid-market supply chains need modernising in 2025 and beyond
Fri, 21st Feb 2025
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digital transformation
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supply chain & logistics
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ai
Mid-market supply chains are urged to modernise their outdated IT systems, as 97% of professionals acknowledge legacy technology hampers agility and efficiency.
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Why email security needs automated incident response
Fri, 21st Feb 2025
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phishing
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advanced persistent threat protection
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email security
As email threats evolve, firms must adopt automated incident response to swiftly mitigate risks and protect sensitive data from malicious attacks.
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Christchurch firm Concentrate wins 2024 HubSpot Impact Award
Fri, 21st Feb 2025
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digital transformation
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ecm
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martech
Christchurch's Concentrate has won HubSpot's 2024 Impact Award for Product Excellence, celebrating its redesign of Chelsea Sugar's website which boosted user engagement.
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App marketing trends: Rising ad budgets & KPI targets
Fri, 21st Feb 2025
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gaming
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digital entertainment
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genai
A new survey by Liftoff and AppsFlyer reveals a 54% rise in aggressive KPI targets for app marketers, with many adapting to changes in ad strategies and budgets.
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Robotic Marketer founder addresses workplace gender issues
Fri, 21st Feb 2025
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employment
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gender equality
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gender gap
Mellissah Smith, Founder of Robotic Marketer, champions gender equality in workplaces, urging both men and women to actively support female career growth.
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Australian Venue advances retail network with new partners
Thu, 20th Feb 2025
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cx
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martech
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digital marketing
Australian Venue has partnered with Zitcha, Mercato, and Perion to enhance its Retail Media Network, AVC experience+, streamlining advertising operations.
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Adyen & Eats365 partner to streamline F&B payments
Thu, 20th Feb 2025
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martech
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commerce systems
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pos
Adyen has teamed up with Eats365 to launch a streamlined payment solution for food and beverage businesses globally, enhancing operational efficiency.
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Singapore unveils AI-driven future in 2025 budget plan
Thu, 20th Feb 2025
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storage
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martech
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cdp
In a landmark 2025 budget, Singapore aims to enhance its AI-driven economy with major investments in workforce development and sustainable tech, say officials.
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Petbarn introduces 'PetAds' media network for pet lovers
Thu, 20th Feb 2025
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cx
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martech
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digital marketing
Petbarn has launched 'PetAds', a dynamic retail media network aimed at Australia's 2.9 million pet owners, enhancing brand engagement through targeted campaigns.
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Adobe celebrates 35 years of Photoshop with new series
Thu, 20th Feb 2025
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martech
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ai
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visual effects
Adobe is celebrating 35 years of Photoshop with a new series featuring industry professionals, reflecting on its revolutionary impact since 1990.
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Exclusive: How Constant Contact is empowering small businesses
Thu, 20th Feb 2025
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cx
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martech
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financial systems
Constant Contact continues to empower small businesses with tailored marketing solutions, leveraging AI to enhance efforts for over 500,000 customers globally.
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Sitecore unveils over 250 AI-driven platform enhancements
Thu, 20th Feb 2025
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devops
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ecm
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cx
Sitecore has unveiled over 250 enhancements to its digital experience platform, empowering marketers with AI capabilities for personalised content creation.
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Ignition appoints Bec Donnelly as VP for global expansion
Wed, 19th Feb 2025
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hcm
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partner programmes
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management
Ignition has appointed Bec Donnelly as Senior Vice President of People & Culture to drive its global expansion strategy and enhance team performance.
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Nishant Arora named SVP of marketing at Netcore Cloud
Wed, 19th Feb 2025
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saas
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cx
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martech
Netcore Cloud has appointed Nishant Arora as Senior Vice President of Marketing to bolster its global strategies and enhance demand generation efforts.
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Case Study: How CommScope minimised disruption to Lyell McEwin Hospital's operations
Wed, 19th Feb 2025
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network infrastructure
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emergency services
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commscope
Lyell McEwin Hospital has transformed its IT and communications infrastructure with CommScope, enhancing patient care through a robust, scalable network.
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Eric Clark appointed as new CEO of Manhattan Associates
Wed, 19th Feb 2025
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ecommerce
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board of directors
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manhattan associates
Eddie Capel has stepped down as President and CEO of Manhattan Associates, with Eric Clark taking over the role to guide the company into its next chapter.
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How to enhance the efficiency and innovation of your organisation within budget
Wed, 19th Feb 2025
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digital transformation
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partner programmes
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rpa
Digital transformation is vital for organisations to boost efficiency and innovation, with strategic cloud migration and technology integration seen as key priorities.
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HubSpot & Canva join forces to streamline design processes
Wed, 19th Feb 2025
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martech
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cdp
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collaboration
HubSpot and Canva have teamed up to enhance efficiency for small and medium-sized businesses by integrating Canva's design tools within HubSpot's platform.
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To build or to buy? Tackling KYC complexities in client onboarding
Wed, 19th Feb 2025
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digital transformation
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risk & compliance
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ai
In an era where speed and efficiency are paramount, banks must decide between building custom KYC systems or investing in advanced SaaS solutions to enhance client onboarding.