CMOtech Asia - Technology news for CMOs & marketing decision-makers

Latest news - Page 5

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Amplitude & HubSpot partner to boost GTM team's sales success
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martech
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cdp
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sales
HubSpot partners with Amplitude to integrate Smart CRM with customer behaviour data, enhancing lead scoring and customer health for GTM teams.
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Cloudflare introduces tools for control over AI content use
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ai
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ai models
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cloudflare
Cloudflare's new AI Audit tools empower website owners to understand and control how their content is used by AI models.
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CortexClick debuts AI platform for developer-focused content
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saas
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martech
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software development
CortexClick unveils an AI-driven content generation platform tailored for developer tools, cloud, and enterprise SaaS firms, promising high-quality output at scale.
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TAGTHAi & Google Cloud team up to enhance Thai tourism
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data analytics
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digital transformation
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cx
Google Cloud and Thailand's TAGTHAi app partner to launch Design My Trip, an AI-powered tool to simplify travel planning, enhancing visitor experiences.
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Squarespace unveils AI tools for Australian entrepreneurs
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martech
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genai
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ai
Squarespace launches 'Design Intelligence' suite for Australian entrepreneurs, blending AI with human creativity to streamline web design and business management.
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Google Cloud launches new Blockchain RPC service for Web3 devs
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blockchain
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cloud services
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security
Google Cloud launches a new easy-to-use Blockchain RPC service, offering Web3 developers cost-effective, scalable, and reliable node infrastructure solutions.
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Logitech unveils MX Creative Console with strong Adobe integration
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martech
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ai
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cleantech
Logitech launches the MX Creative Console, aiming to streamline workflows for digital creators with AI and Adobe integration.
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Australian firms' high costs & AI lag spark HubSpot update
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cx
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martech
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cdp
New HubSpot research reveals rising costs and AI lag as top challenges for Australian businesses, prompting platform updates to bolster efficiency and customer engagement.
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Netcore Cloud appoints Siddharth Gopalkrishnan as new COO
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digital transformation
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cx
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martech
Netcore Cloud appoints Siddharth Gopalkrishnan as COO to drive goal of USD $200 million ARR in three years, enhancing its global strategy and market presence.
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HubSpot study shows rising costs as key issue for Aussie firms
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cx
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martech
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cdp
A HubSpot study reveals 40% of Australian firms cite rising costs as their main challenge, alongside data security and intense competition, complicating operations and growth.
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StackAdapt expands APAC presence with senior hires in HK & Japan
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ai
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google
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digital advertising
StackAdapt boosts Asia-Pacific presence, appoints Jeffrey Kwan and Takeshi Yamaguchi as Heads of Business in Hong Kong and Japan, respectively.
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Snap introduces fifth gen Spectacles & new AI features
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ar, vr & metaverse
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snap
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qualcomm
Snap unveils its fifth-generation Spectacles, powered by Snap OS, alongside new AI features to enhance user interaction and creative experiences.
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AI tool boosts small biz sales by 30%, Mandoe Media reports
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digital signage
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customers
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starbucks
The Property Council of Australia and MSCI report a -3.7% return for commercial real estate in 2023/24. Yet, Mandoe Media's AI Magic Create is helping businesses achieve notable sales boosts through effective digital signage.
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SNS enhances media production with major update to NDI plug-in
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collaboration
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studio network solutions
Studio Network Solutions debuts a major update to its NDI plug-in for Vizrt systems, enhancing media workflow efficiency for content creators.
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EnterpriseSG & Google Cloud push AI innovation in Singapore
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ai models
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productivity
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customer service
EnterpriseSG and Google Cloud launch initiatives to boost AI adoption among Singaporean startups and SMEs, with benefits including USD $350,000 in credits and Gemini tools.
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How first-party data supports Australia’s current spotlight on privacy
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martech
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cdp
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personal computing devices
Australia’s Privacy Reform ushers in an era prioritizing first-party data, as brands adapt to ethical, personalised marketing within stricter privacy laws.
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Scream if you want to go faster; 5 ways retailers can improve order fulfillment during peak season
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cx
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martech
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commerce systems
As Australia's retailers navigate inflation and reduced spending, improved order fulfilment during peak season is crucial for operational efficiency and customer loyalty.
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Adobe study shows rising concerns over election misinformation
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martech
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ai
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government
A study by Adobe reveals 94% of US consumers worry about election misinformation, urging transparency and tools to verify digital content authenticity.
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Vidyard boosts AI Avatars for efficient personalised sales videos
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api
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ai
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productivity
Vidyard enhances AI Avatars to revolutionise sales video creation, offering bulk personalisation, seamless integration, and lifelike facial accuracy to boost productivity.
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Salesforce launches AI innovations for enhanced Marketing Cloud
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cx
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martech
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cdp
Salesforce has released new AI-driven features in Marketing Cloud to bolster customer engagement, boost team productivity, and streamline campaigns with advanced automation.