CMOtech Asia - Technology news for CMOs & marketing decision-makers

Latest news - Page 2

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Vistar & Spotzi team up to streamline cross-border OOH ads
5 days ago
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martech
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cdp
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digital advertising
Vistar Media partners with Spotzi to offer a unified platform for global out-of-home ad campaigns, streamlining audience targeting across multiple markets.
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Extreme Networks launches unified platform powered by AI agents
5 days ago
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firewalls
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network infrastructure
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digital transformation
Extreme Networks unveils Extreme Platform ONE, a unified AI-powered networking platform promising up to 90% workload reduction and streamlined operations.
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Indosat launches SheHacks 2025 for women's digital inclusion
5 days ago
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digital transformation
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cleantech
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sustainability
Indosat Ooredoo Hutchison launches SheHacks 2025, expanding its programme to empower Indonesian women in technology and digital entrepreneurship nationwide.
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Amplitude unveils new tools to unify marketing & product data
5 days ago
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data analytics
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cx
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martech
Amplitude launches new enterprise tools unifying marketing and product data, offering marketers a comprehensive view to better optimise campaigns and customer journeys.
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Global survey finds marketers see gTLDs as branding boost
5 days ago
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martech
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partner programmes
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data privacy
A global ICANN survey finds most marketing leaders see strong branding potential in gTLDs, though awareness and cost barriers remain ahead of 2026 application round.
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Stripe unveils AI payments model & stablecoin accounts amid growth
5 days ago
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fintech
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ai
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payment technologies
Stripe unveils AI-powered payments model and stablecoin accounts, enhancing fraud detection and global money management in 101 countries.
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Are you ready for the conversational commerce revolution?
5 days ago
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martech
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commerce systems
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cdp
Conversational commerce is revolutionising shopping and brand experiences, with AI assistants accelerating purchases by 30% and reshaping creative roles.
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From compliance to campaigns: Data collaboration as Finserv’s Marketing Edge
5 days ago
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data protection
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fintech
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cx
Australian financial services marketers face stricter privacy laws but can harness secure data collaboration for tailored, compliant, and effective campaigns.
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Brand trust overtakes ads as key travel driver in Asia-Pacific
6 days ago
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loyalty programmes
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affiliate marketing
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consumer trust
Trust and brand reputation now drive over 70% of Asia-Pacific travel choices, surpassing ads and loyalty schemes, reveals new impact.com report.
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Young Shoppers Boost eCommerce Amid Delivery Woes
6 days ago
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saas
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cx
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martech
Younger shoppers under 35 boost online sales but face more delivery issues, with 79% reporting problems versus 66% across all ages, says Descartes study.
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Michael Campbell appointed Chief Product Officer at Hyland
6 days ago
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saas
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digital transformation
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cx
Hyland appoints Michael Campbell as Chief Product Officer to lead cloud, AI, and content management innovations, leveraging his 20+ years in enterprise software.
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AI reshapes Southeast Asian media, raises concerns on ethics & bias
6 days ago
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ai
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digital media
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censorship
A recent webinar highlighted AI's dual role in Southeast Asia's media, enhancing storytelling yet raising concerns over biased algorithms and press freedom.
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Hedra raises major funding boost to expand AI video platform
Last week
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digital entertainment
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ai
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ai models
Hedra secures USD $32M Series A funding led by Andreessen Horowitz to boost its AI video platform from creator economy to enterprise marketing.
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VeVe & YG to launch final BLACKPINK digital collectibles
Last week
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digital entertainment
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ar, vr & metaverse
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streaming
VeVe and YG Entertainment will release the final BLACKPINK digital collectibles on 18 May 2025, ahead of the band's reunion world tour.
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Digital resilience as a practical blueprint for SMEs in Malaysia
Last week
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data analytics
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digital transformation
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iot
Malaysia's one million SMEs, generating nearly 40% of GDP and half of all jobs, are embracing digital tools to boost productivity and resilience.
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Exclusive: Appian's Marc Wilson on why AI needs process to deliver business value
Last week
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data fabric
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low-code
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genai
Appian's Marc Wilson says AI must be embedded into core workflows to deliver real business value, warning against treating AI as a standalone solution.
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Comfort and durability top Australia's 2025 furniture trends
Last week
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ecommerce
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flexible work
Research reveals Australian homes in 2025 favour practical, timeless furniture like queen bed frames and round coffee tables over velvet and rattan styles.
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Dresses & jumpsuits top returns as Aussies shop online
Last week
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cx
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martech
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online shopping
Data from birdsnest.com.au reveals dresses and jumpsuits top the return list in Australia, with a 31% rate from over 85,000 returns last year.
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Ooredoo Qatar trials HopprTV for personalised TV advertising
Last week
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cx
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martech
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data privacy
Ooredoo Qatar partners with Hoppr to trial personalised TV ads on set-top boxes, boosting ad relevance and customer experience without extra infrastructure.
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Fivetran appoints Monica Ohara as Chief Marketing Officer
Last week
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saas
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cx
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martech
Fivetran appoints Monica Ohara as Chief Marketing Officer to spearhead global marketing and brand development, enhancing its data integration leadership.