CMOtech Asia - Technology news for CMOs & marketing decision-makers

Search Engine Optimisation (SEO) stories - Page 10

Nowadays, the main objective for every person or organisation owning a website is to appear as high as possible in search pages.

There are two options to reach the top of the first page, one requiring payment and one free.

The free option is called Search Engine Optimization (SEO), which consists of improving the rank level of a website by optimising its content.

SEO is mostly generated through a websites’ content as text and keywords. The key to a great SEO is in the relevance of the text and articles on a website. SEO can also be improved by the seniority of a domain name and traffic generated by the website.

SEO is crucial for any business looking for visibility without paying and there are many tools and services available nowadays to maximise efficient SEO.
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Getting Ranked in Google

Wed, 1st Sep 2010
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Google Places boosts local businesses by making it easier to appear on page one, to those searching with local intent. A golden opportunity awaits.
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Google Maps tops 100 million

Mon, 23rd Aug 2010
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search engines
Google Maps celebrates over 100m monthly users. Vic Gundotra encourages business owners to claim their free page.
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The dark side of search engines

Wed, 4th Aug 2010
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Search engines' dark side unveils as scammers exploit SEO, targeting gamers and using massive events to spread malware.
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MAXIMISE YOUR ONLINE PRESENCE

Thu, 1st Jul 2010
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google
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marketing
Elevate your business with minimal cost! Discover how a savvy online strategy can maximise your web presence effectively.
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Baidu stock soars with Google departure

Thu, 29th Apr 2010
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martech
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google
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search engines
Baidu's stock skyrockets as profits leap 165%, capitalising on Google's exit from China amid cyber-attack fallout.
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Malware scam targets McAfee users

Fri, 23rd Apr 2010
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malware
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martech
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A software glitch involving a leading computer security firm has given malware authors a new way to distribute their product.
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Staying on top

Sun, 1st Feb 2009
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martech
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software development
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cloud services
Domainz was formed in 1997 by the Internet Society to run the .nz registry, which was previously run out of Waikato University.
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My blogging network

Sun, 1st Feb 2009
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seo
Richard MacManus, the man behind Read/WriteWeb, talks about his journey from hobby blogger to successful entrepreneur.
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Keeping web eyes on the prize

Mon, 1st Sep 2008
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martech
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seo
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ux
Website design that doesn't adhere to usability standards can lead to customer dissatisfaction and loss of business.