CMOtech Asia - Technology news for CMOs & marketing decision-makers

Latest news - Page 24

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Generative AI puts AUD$35 billion of creators' income at risk
Thu, 5th Dec 2024
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physical security
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genai
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ai
A global economic study warns that Generative AI could threaten up to AUD$35 billion in income for music and audiovisual creators by 2028.
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NICE CXone platform sees 80% increase in interactions
Thu, 5th Dec 2024
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uc
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ai
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digital engagement
NICE's CXone MPower platform saw an 80% rise in automated customer interactions over Black Friday and Cyber Monday, reflecting a growing reliance on automation.
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Analytic Partners strengthens APAC leadership with new roles
Thu, 5th Dec 2024
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cfo
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leadership
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woolworths
Analytic Partners has promoted Paul Sinkinson to Managing Director, APAC, and appointed Nikki Taylor as Director of Marketing for the region.
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StackAdapt appoints Alessio as APAC marketing director
Thu, 5th Dec 2024
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data privacy
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ai
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google
StackAdapt has appointed Alessandra Alessio as Director of Marketing for the APAC region, aiming to boost brand presence and growth initiatives.
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Enhancing customer service through AI-powered personalisation
Wed, 4th Dec 2024
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data analytics
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cx
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martech
As 71% of consumers now demand personalised interactions, brands must embrace AI to enhance customer service and foster deeper connections.
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Amperity unveils AI-driven Customer Data Cloud platform
Wed, 4th Dec 2024
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data analytics
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cx
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martech
Amperity has launched its AI-driven Customer Data Cloud to enhance customer data management, aiming to transform vast data volumes into valuable business insights.
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Andrea Van Unen-Smith appointed Senetas Chief Marketer
Wed, 4th Dec 2024
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firewalls
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data protection
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cloud security
Senetas has appointed Andrea Van Unen-Smith as Chief Marketing Officer, bringing over 20 years of technology marketing expertise to the role.
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Teradata enhances collaboration with AWS for Gen AI use cases
Wed, 4th Dec 2024
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data analytics
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hyperscale
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cx
Teradata has announced a partnership with AWS to accelerate the deployment of Generative AI use cases, integrating VantageCloud with Amazon Bedrock.
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Rubrik launches Annapurna to boost AI on Amazon Bedrock
Wed, 4th Dec 2024
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hyperscale
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genai
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ai
Rubrik has unveiled Annapurna, a new API service aimed at helping organisations build secure generative AI applications on Amazon Bedrock.
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Alibaba Cloud unveils global AI partner accelerator plan
Tue, 3rd Dec 2024
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digital transformation
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ai
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alibaba cloud
Alibaba Cloud has unveiled its Partner Rainforest Plan to boost its global AI ecosystem, aiming to include 100 partners by 2025.
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Datadog enhances AWS monitoring with AI/ML integrations
Tue, 3rd Dec 2024
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siem
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hyperscale
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ai
Datadog is ramping up investments in its AWS monitoring product line, enhancing AI/ML application integration and support for serverless and container environments.
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Adobe names Lara Balazs as new chief marketing officer
Tue, 3rd Dec 2024
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martech
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partner programmes
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payment technologies
Adobe has appointed Lara Balazs as its new Chief Marketing Officer, tasked with enhancing global marketing strategies under CEO Shantanu Narayen.
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Only 10% of Asian businesses ready for personalised growth
Thu, 28th Nov 2024
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digital transformation
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cx
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martech
A mere 10% of businesses in key Asian markets are ready to adopt experience-orchestrated models, highlighting significant data management challenges.
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Sinch predicts personalised, secure shopping trends for 2024
Thu, 28th Nov 2024
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cx
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martech
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personalisation
Sinch predicts that 2024's Black Friday and Cyber Monday will see a surge in personalised and secure communication strategies to enhance shopper engagement.
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Hands-on review: Logitech MX Creative Console
Wed, 27th Nov 2024
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martech
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reviews
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cleantech
Logitech's MX Creative Console promises to enhance creativity and streamline workflows for professionals with its customisable features.
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Majority of marketers dissatisfied with current CMS tools
Wed, 27th Nov 2024
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ecm
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martech
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partner programmes
Research by Storyblok reveals 93% of marketers and developers dissatisfied with their CMS, citing integration shortcomings and outdated content as key issues.
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GroupBy & Topsort unite to enhance retail media sales
Tue, 26th Nov 2024
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cx
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martech
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ecommerce
GroupBy and Topsort have formed a strategic partnership to enhance retailers' sponsored product displays, aiming to boost revenue and streamline eCommerce operations.
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Forecasts reveal future tech & trends in hospitality 2025
Tue, 26th Nov 2024
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digital transformation
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ai
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amadeus
IDeaS has unveiled its 2025 hospitality sector forecasts, detailing how technology and changing traveller preferences will shape the industry's future.
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Matthew Winter joins Prophet as new Head of Engineering
Tue, 26th Nov 2024
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partner programmes
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ai
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microsoft
Matthew Winter has been appointed Head of Engineering at Prophet, enhancing its data ingestion capabilities as the company experiences significant growth.
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Tempest secures USD $3.2m to revolutionise developer tools
Tue, 26th Nov 2024
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software development
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personal computing devices
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apple
Tempest has emerged from stealth with USD $3.2 million in funding to tackle platform engineering challenges for technology businesses.