Eagle Eye stories
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Are you maximising Customer Lifetime Value (CLV) with your loyalty program?
Last month
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data analytics
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cx
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martech
Are you fully leveraging Customer Lifetime Value in your loyalty program? With advances in AI and data analytics, companies like Wendy’s and Pret A Manger are seeing transformative results.
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The Martech Weekly launches TMW 100 Innovation Awards 2024
Last month
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martech
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ai
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ethics
The Martech Weekly has launched the second TMW 100 Innovation Awards, celebrating cutting-edge marketing technology. Entries close on 30 August 2024.
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Experts weigh in on cookie deprecation and data privacy
Tue, 30th Jul 2024
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data privacy
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cybersecurity
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cookies
Google's decision to retain third-party cookies surprises experts, sparking debate on privacy, data strategies, and the digital ecosystem's future path.
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Eagle Eye’s Jonathan Reeve weighs in on AI Appreciation Day
Mon, 15th Jul 2024
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martech
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cdp
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ai
Jonathan Reeve of Eagle Eye discusses the real-world impact of AI on business strategy and personalisation, emphasising the need for AI Appreciation Day.
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How AI will impact customer loyalty programs
Tue, 28th May 2024
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martech
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cx
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cdp
Generative AI promises to revolutionise customer loyalty programs through hyper-personalisation and predictive modelling, say experts from Accor, The Warehouse Group, and Eagle Eye.
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Customer Catalyst launched to help tech marketers with video content
Wed, 22nd May 2024
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data analytics
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martech
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digital entertainment
AZK Media launches Customer Catalyst to meet growing demand for high-quality video content, aiming to boost conversions and customer acquisition in the APAC region.
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Tesco teams up with Eagle Eye for personalised Clubcard promotions
Fri, 3rd May 2024
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cx
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martech
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saas
Eagle Eye's AI-powered Personalised Challenges platform has been contracted by UK supermarket Tesco to drive data-driven, personalised promotions for Clubcard members.
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Artificial Intelligence and the Retail Personalisation Revolution
Fri, 19th Apr 2024
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cx
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martech
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cdp
AI-powered retail personalisation is stepping up. Aiming for true one-to-one custom experiences, the industry leans into predictive AI, driven by robust data, to stay competitive.
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Loyalty, data and “The Golden Rule” behind customer success
Thu, 4th Apr 2024
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cdp
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martech
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ethics
Business success rests on loyalty, data, and the timeless Golden Rule, highlighting the universal principle's power in fostering growth.
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Gallagher Security enhances SMB system with new features
Fri, 22nd Mar 2024
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smb
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united states
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nz
Gallagher Security enhances SMB cloud-based system with Video Linking and Panic Notifications features, increasing adaptability and control for businesses globally.
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IWD 2024: Take the fear factor out and ask for support
Fri, 8th Mar 2024
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ai
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hybrid & remote work
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progress
Female leaders break barriers and redefine tech sector - experts from Eagle Eye emphasise diversity and female empowerment in the workplace for progress acceleration.
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How Innovative Loyalty Programs Boost Customer Retention
Mon, 19th Feb 2024
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cx
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martech
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subscriptions
Retail subscriptions have proven to be key in fostering enduring brand loyalty and customer retention, responding to changing consumer behaviours and economic shifts.
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Revolutionising the Future of Loyalty: Insights from Industry Leaders
Mon, 5th Feb 2024
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data analytics
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cx
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martech
Industry heavyweights shed light on the future of brand loyalty, stressing the importance of technological innovation, personalisation and ethical engagement.
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Loyalty programs and innovation, experts reveal all
Wed, 31st Jan 2024
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cx
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martech
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commerce systems
As technology advances and consumer behaviours evolve, loyalty programs require new-age strategies, explain Australian Loyalty Association (ALA) experts and emerging talent in all-inclusive interviews.
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Loyalty, technology and personalisation - what’s new?
Thu, 25th Jan 2024
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data analytics
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cx
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martech
The dynamic world of loyalty is rapidly evolving, reshaped by technology, consumer behaviour, and a quest for authenticity. Australian Loyalty Association experts offer firsthand insights into this transformation.
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Eagle Eye launches EagleAI for grocery, retail personalisation
Mon, 15th Jan 2024
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data analytics
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public cloud
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cx
Eagle Eye debuts data science solution EagleAI, promising bespoke promotions and heightened customer loyalty for global retailers and grocers via AI-powered personalisation.
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Unwrapping success: The golden rules of holiday retailing
Wed, 6th Dec 2023
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martech
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cx
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omnichannel
In this challenging environment, omnichannel retailers must find ways to stand out and offer something exceptional.
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The future of omnichannel: Your success blueprint in a digital world
Thu, 16th Nov 2023
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martech
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omnichannel
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cx
Customer loyalty is absolutely the most important thing. But it is a byproduct of the people that work for you.
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Me&u launches marketing platform in partnership with Eagle Eye
Wed, 8th Nov 2023
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cx
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martech
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partner programmes
As an omnichannel loyalty, promotions, and subscription tool, me&u Engage influences customer behaviour along their purchasing journey.
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The future of retail subscriptions: What’s new?
Thu, 19th Oct 2023
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martech
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omnichannel
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woolworths
I will explore key considerations for designing successful retail subscription programs and discuss potential future developments in this rapidly changing area.