CMOtech Asia - Technology news for CMOs & marketing decision-makers

Business strategy stories - Page 12

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Surveil & AI4SP join forces to guide AI transformations

Mon, 2nd Dec 2024
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saas
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data analytics
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digital transformation
Surveil and AI4SP have formed a global partnership to help organisations navigate responsible AI adoption amid budget constraints, aiming for transformational change.
Anthony daniel (2)

The role of a competitive offering in enhancing customer retention for MSPs

Mon, 2nd Dec 2024
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cx
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martech
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partner programmes
As small and midsize businesses face growing cybersecurity demands, managed service providers must diversify offerings to enhance customer retention and competitiveness.
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Have you built an AI strategy for your finance function?

Fri, 29th Nov 2024
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data analytics
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digital transformation
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partner programmes
As AI transforms finance operations, many firms lack a clear strategy for its integration, risking inefficiencies and missed opportunities.
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AI's transformative role in business marketing by 2025

Thu, 28th Nov 2024
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devops
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data analytics
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cx
As AI's influence on marketing and customer experience intensifies, experts from Klaviyo, Jitterbit, and Canva share varied insights on its future impact.
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Majority of marketers dissatisfied with current CMS tools

Wed, 27th Nov 2024
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uc
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ecm
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martech
Research by Storyblok reveals 93% of marketers and developers dissatisfied with their CMS, citing integration shortcomings and outdated content as key issues.
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Decidr partners with Onside to enhance AI content delivery

Mon, 25th Nov 2024
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martech
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commerce systems
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partner programmes
Decidr partners with Onside Content to enhance personalised content delivery across the US, Australia, and Japan using advanced AI technology.
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AI adoption in retail: Opportunities & readiness gaps

Fri, 22nd Nov 2024
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cx
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martech
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partner programmes
A new survey from Riverbed reveals that while 95% of retail leaders view AI as crucial, only 40% feel prepared for its implementation.
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GlobalLogic named leader in 2024 ISG AI services report

Wed, 20th Nov 2024
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data science
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partner programmes
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genai
GlobalLogic has been named a Leader in the 2024 ISG Provider Lens Generative AI Services Report, showcasing its prowess in enabling generative AI integration.
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Organisations struggle with GenAI ROI despite strategies

Tue, 19th Nov 2024
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digital transformation
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partner programmes
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genai
A global study by NTT DATA reveals organisations struggle to align AI strategies with business goals, hampering ROI despite widespread GenAI investment.
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Global shift towards major investment in generative AI

Tue, 19th Nov 2024
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digital transformation
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hcm
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partner programmes
A new report from NTT DATA reveals organisations are evolving from GenAI experimentation to strategic investments aimed at boosting business performance.
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Zendesk unveils AI Dynamic Pricing Plan for flexibility

Fri, 15th Nov 2024
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cx
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martech
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hcm
Zendesk unveils its AI Dynamic Pricing Plan, enabling businesses to flexibly invest in AI and automation to meet evolving service needs.
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Live Group unveils Envoku for personalised engagement

Fri, 15th Nov 2024
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martech
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partner programmes
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personalisation
Live Group has unveiled Envoku, an AI-driven platform aimed at revolutionising audience engagement and personalisation for businesses and event organisers.
Titan

Titans of Tech - James Saxton of Dayforce

Wed, 13th Nov 2024
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data analytics
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hcm
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partner programmes
James Saxton, VP of Products at Dayforce, is steering innovation and growth in the APJ region, with ambitions to reach USD $2 billion by next year.
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GenAI adoption in Asia's supply chains remains low at 7%

Fri, 1st Nov 2024
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crm
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digital transformation
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cx
In the latest Transformation Insider edition, experts reveal generative AI's potential to reshape supply chains and fuel customer growth across Asia.
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Infosys finds only 2% of companies ready for AI integration

Thu, 31st Oct 2024
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partner programmes
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risk & compliance
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ai
A new report reveals that 98% of global companies are unprepared for AI integration, highlighting significant gaps in technology and workforce readiness.
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The cost of AI innovation is unpredictable. Here's what APAC businesses need to know to stay competitive

Tue, 29th Oct 2024
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partner programmes
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open source
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genai
As AI tools rise in prominence, APAC businesses face the challenge of unpredictable costs in a tech landscape driven by competition and innovation.
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World Quality Report reveals rise of Gen AI in QE practices

Wed, 23rd Oct 2024
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devops
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digital transformation
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partner programmes
The latest World Quality Report reveals 68% of organisations are now utilising Generative AI in Quality Engineering, signalling a significant industry shift.
Carl warwick 4(2)

Subscription sales fails and how to prevent them in your business

Wed, 23rd Oct 2024
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cx
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martech
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commerce systems
Switching to a subscription model is a great way to maximise revenue, provided you avoid these common obstacles.
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SAS predicts AI trends focusing on ethics & sustainability

Mon, 21st Oct 2024
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martech
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partner programmes
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digital twins
SAS predicts by 2025, AI will revolutionise data interactions and drive sustainability, urging businesses to align ethics and efficiency in their strategies.
Maud

Exclusive: Alcatel-Lucent Enterprise expands into critical networks

Wed, 16th Oct 2024
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surveillance
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iot
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partner programmes
Alcatel-Lucent Enterprise is expanding its secure communication solutions for mission-critical sectors across Australia, New Zealand, and Fiji.