CMOtech Asia - Technology news for CMOs & marketing decision-makers

Latest news - Page 62

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Shopify and Google Cloud launch new integration for retailers
Mon, 27th Mar 2023
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public cloud
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martech
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commerce systems
Shopify and Google Cloud have announced a new integration that enables retailers using Commerce Components to leverage search capabilities and AI innovations.
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Gallagher promotes Two Members to Expand Roles in APAC & IMEA Regions
Mon, 27th Mar 2023
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cx
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martech
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collaboration
Global security manufacturer, Gallagher, promotes two members of their Australian team to expand into the Asia Pacific and IMEA regions.
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Adobe partners with luxury brands retailer Prada Group
Fri, 24th Mar 2023
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cx
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martech
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ecommerce
Adobe says this partnership will enable real-time personalisation and increase revenue to elevate the luxury group's customer experiences.
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Adobe Experience Manager has new capabilities for 2023
Fri, 24th Mar 2023
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martech
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genai
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ai
Adobe has unveiled new features for Adobe Experience Manager (AEM), including next-gen features that make content development and publishing easier and faster.
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General Motors to utilise Adobe's Experience Cloud
Fri, 24th Mar 2023
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data analytics
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martech
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cartech
General Motors (GM) will use Adobe’s Experience Cloud to deliver one-to-one personalised interactions at scale for millions of its customers.
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Adobe brings generative AI capabilities to its Experience Cloud
Fri, 24th Mar 2023
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martech
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genai
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llms
Adobe says Sensei GenAI will act as a co-pilot to help marketers and other customer experience teams increase their productivity.
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Exclusive: Filament drives MDF efficiencies for vendors and channel partners
Fri, 24th Mar 2023
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martech
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digital advertising
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b2b marketing
Filament's B2B-focused agency offering includes content marketing, search engine optimisation, digital advertising and website services.
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Adobe unveils Real-Time Customer Data Platform innovations
Fri, 24th Mar 2023
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data analytics
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cx
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martech
Adobe's latest innovations are designed to enable superior prospecting and conversion, enhanced B2B account-based marketing and richer personalisation.
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Adobe and NVIDIA extend partnership to develop generative AI
Fri, 24th Mar 2023
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martech
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partner programmes
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genai
Adobe and NVIDIA, longstanding R&D partners, announced a new partnership to unlock the power of generative AI to further advance creative workflows.
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Adobe Express presents enterprises with new opportunities for creativity
Fri, 24th Mar 2023
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cx
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martech
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ai models
Adobe announces Adobe Express for Enterprise, a universal creative tool for businesses to create, share and review on-brand content.
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Adobe announces new Product Analytics in Experience Cloud
Fri, 24th Mar 2023
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data analytics
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martech
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bi
The new application reimagines the product analytics category by unifying customer journey insights across marketing and product.
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Adobe unveils world’s first content supply chain solution
Thu, 23rd Mar 2023
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cx
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martech
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rpa
Connecting Adobe Experience Cloud with Adobe Creative Cloud, the end-to-end solution, empowers brands to plan, produce, and deliver more content in less time.
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Accenture, Adobe unlock content supply chain value
Thu, 23rd Mar 2023
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martech
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digital marketing
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adobe
Accenture and Adobe have collaborated to develop new services that help marketers create and deliver content using Adobe's Content Supply Chain solution.
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Yotpo appoints Ben Eatwell as new APAC marketing director
Thu, 23rd Mar 2023
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b2b
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global economy
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revenue
Yotpo appoints Ben Eatwell as Marketing Director for APAC, aiming to expand their retention marketing platform to a broader range of retail businesses.
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Talent appoints Meagan Jeffery as Global CIO
Wed, 22nd Mar 2023
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digital transformation
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ai
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customers
Talent appoints Meagan Jeffery as Global Chief Information Officer to lead the revamp of technology function and support the company's growth objectives.
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Cohesity appoints Kit Beall as CRO
Wed, 22nd Mar 2023
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uc
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data protection
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dr
Kit Beall joins Cohesity as Chief Revenue Officer (CRO) from VMware, bringing over 30 years of experience in enterprise tech.
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Elsewhere Partners appoints John Doyle as VP
Wed, 22nd Mar 2023
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financing
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investment
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vista equity partners
John Doyle joins Elsewhere Partners as VP. His experience in private equity within the software industry will support growth-ready software companies.
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New Relic appoints Kris Day as Senior VP for APJ
Tue, 21st Mar 2023
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developers
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netapp
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expansion
New Relic appoints Kris Day as SVP for Asia Pacific and Japan to lead expansion and drive observability strategy in the region.
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Higher social media spend by Australian SMEs in 2023: GetApp
Tue, 21st Mar 2023
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digital marketing
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social media
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social media listening
GetApp has found 53% of SMEs in Australia plan to grow their social media budget in 2023, including paid advertising, content creation, and software purchase.
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Gallagher appoints Melissa Vidakovic as Marketing Director
Mon, 20th Mar 2023
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partner programmes
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b2b
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marketing strategy
Global security leader Gallagher appointed Melissa Vidakovic as the new Marketing Director for Americas, bringing tech and software marketing expertise.