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Cybercrims' web skimming strategies taint web analytics platforms
Data Analytics

Cybercrims' web skimming strategies taint web analytics platforms

Cybercriminals are using legitimate web analytics platforms like Google Analytics to steal credit card details and personal information.

By Sara Barker • 2 min read • Tue, 30th Jun 2020
Kiwi businesses warned that Google is moving the goal posts
Data Analytics

Kiwi businesses warned that Google is moving the goal posts

The traditional race to be number one on Google's organic search results has changed again as updates to online search algorithms shift the game.

By Staff Writer • 3 min read • Thu, 9th May 2019
Report: Is social media marketing worth the hype?
Data Analytics

Report: Is social media marketing worth the hype?

A report from Pure SEO reveals a 31.3% rise in website visits from social media in 2017, yet experts advise a diversified digital marketing approach.

By Julia Gabel • 2 min read • Mon, 23rd Apr 2018

Stories from Other Regions

Google Analytics stories

Adobe Champion Frederik Werner joins Nordic marketing data governance platform Accutics
Data Analytics

Adobe Champion Frederik Werner joins Nordic marketing data governance platform Accutics

Frederik Werner, who previously served as a Practice Lead Analytics for DHL, has been appointed as Solution Architect at Nordic platform Accutics.

By Sean Mitchell • 3 min read • Fri, 17th Mar 2023
Google says privacy key as NZ Identity Check system planned
Private Cloud

Google says privacy key as NZ Identity Check system planned

Google supports efforts to fix legal stability in data flow and privacy. New Zealand uses Google Analytics in online ID system.

By Phil Pennington • 2 min read • Mon, 7th Nov 2022