Digital Engagement stories
SAS expands partnership with Orlando Magic to harness AI and data analytics, enhancing live game and digital fan experiences via personalisation and dynamic pricing.
HOYTS' redesigned mobile app, launched six months ago, has received a Webby Award nomination for its outstanding digital design and user experience.
Personalisation is revolutionising retail, driving customer loyalty and profitability, as businesses harness AI to enhance unique shopping experiences.
Amid economic pressures, tech vendors risk significant revenue loss by slashing PR and marketing budgets, jeopardising visibility and market relevance.
A new report from TP reveals that Generation Z favours interactive communication, posing challenges for businesses catering to this tech-savvy cohort.
Ikonz Studios has secured strategic Pre-Series A funding from prominent investors, bolstering its innovative AI-driven digital experiences and global expansion.
Domo's latest Data Never Sleeps report reveals 5.52 billion internet users generate vast data every minute, highlighting AI's growing influence on digital behaviour.
NICE's CXone MPower platform saw an 80% rise in automated customer interactions over Black Friday and Cyber Monday, reflecting a growing reliance on automation.
Freshworks has appointed Srinivasan Raghavan as Chief Product Officer to spearhead its product strategy, enhancing growth in AI and customer experience.
Cybercriminals exploit popular content platforms to launch sophisticated phishing attacks, targeting users in Singapore and the Asia-Pacific region.
A Kaspersky survey reveals 61% of consumers fear posthumous digital identity theft, highlighting ethical concerns and privacy issues in the digital age.
Deputy boosts HR suite with Shift Pulse+ upgrade, enhancing employee engagement and sentiment insights to tackle staffing and retention challenges.
AI-driven lead qualification is transforming sales, enabling brands like Driva to boost conversion rates by 5% and streamline customer interactions.
A new study by InternetNZ reveals half of New Zealanders now spend four or more hours online daily, with significant usage noted among younger adults.
Kolsquare's 2024 rankings reveal Charlotte Tilbury and Huda Beauty as the top UK beauty brands on TikTok and Instagram, showcasing their digital prowess.
Gen Z consumers in the UK are set to spend GBP £2.5 billion during January sales, highlighting the need for brands to focus on personalisation and customer loyalty.
A recent ShipStation survey reveals UK consumers are shifting towards practical gifts for Christmas, with younger generations prioritising immediate utility.
This October marks Cybersecurity Awareness Month, highlighting younger Australians' struggles with online safety amid rising frustration and disengagement.
Small and medium-sized UK businesses are losing around £93,000 annually due to misinformation, fake reviews, and inadequate search tools.
Seven West Media partners with Databricks to launch the Seven AI Factory, focusing on AI-driven insights to boost digital engagement and ad strategies.