CMOtech Asia - Technology news for CMOs & marketing decision-makers
Asia

Customer engagement Stories - Page 5

Global Stories

Customer engagement stories

Barracuda expands partner success programme for MSPs
Cloud Security

Barracuda expands partner success programme for MSPs

Partners will get more co-marketing tools and training as Barracuda seeks to help MSPs win customers and speed sales.

By Mark Tarre • 3 min read • Thu, 23rd Jul 2026
Fresh perspective: New Gentrack CTO on AI-driven utility future
Software-as-a-Service

Fresh perspective: New Gentrack CTO on AI-driven utility future

AI tools could cut utility costs and reduce customer friction as Gentrack's new Chief Technology Officer pushes a more proactive service model.

By Donovan Jackson • 6 min read • Thu, 23rd Jul 2026
Cloudinary developer community tops four million users
Software-as-a-Service

Cloudinary developer community tops four million users

Rising pressure on web teams is fuelling demand for media infrastructure as Cloudinary's developer community climbs to four million users.

By Sofiah Nichole Salivio • 3 min read • Wed, 22nd Jul 2026
Whale lands USD $40 million to drive global AI expansion
Software-as-a-Service

Whale lands USD $40 million to drive global AI expansion

The funding will help Whale expand enterprise AI deployments across North America, Asia-Pacific, the Middle East and Europe.

By Sofiah Nichole Salivio • 5 min read • Wed, 22nd Jul 2026
Overtime & Authvia join up on receivables payments
Software-as-a-Service

Overtime & Authvia join up on receivables payments

Receivables teams could cut friction as the joint platform lets consumers settle balances during the same voice, SMS or digital exchange.

By Mark Tarre • 4 min read • Wed, 22nd Jul 2026
Custom Travel Solutions wins Silver for AI customer support
Digital Transformation

Custom Travel Solutions wins Silver for AI customer support

Its AI overhaul has cut quality review time by 80% and lifted customer sentiment 11% since 2023, as travel support volumes rose.

By Sofiah Nichole Salivio • 3 min read • Wed, 22nd Jul 2026
Dropbox appoints Jim Rudall as the Head of EMEA role
Software-as-a-Service

Dropbox appoints Jim Rudall as the Head of EMEA role

The move signals a push to win more enterprise spend across the region as businesses reassess software, workflows and AI use.

By Sofiah Nichole Salivio • 4 min read • Wed, 22nd Jul 2026
Cvent to return with Singapore conference on AI & growth
Software-as-a-Service

Cvent to return with Singapore conference on AI & growth

The fifth edition will spotlight how AI and event-led growth are reshaping planning, venue sourcing and revenue tracking for regional teams.

By Mark Tarre • 4 min read • Tue, 21st Jul 2026
Amperity's CMO reveals how continuous decisioning fuels loyalty innovation
Software-as-a-Service

Amperity's CMO reveals how continuous decisioning fuels loyalty innovation

Retailers risk losing loyalty when AI acts on fragmented data, as shoppers now expect instant, relevant responses to every signal.

By Bridget Perry • 4 min read • Tue, 21st Jul 2026

Stories from Other Regions

Customer engagement stories

Sweet As launches AI hospitality discovery platform
Digital Transformation

Sweet As launches AI hospitality discovery platform

Diners in Sydney now have a new way to find venues, while operators can tap first-party data and commission-free bookings.

By Sean Mitchell • 3 min read • Thu, 23rd Jul 2026
Australian marketers lag on AI maturity, study finds
Digital Transformation

Australian marketers lag on AI maturity, study finds

Most teams are still at an early stage, with 83% of respondents in the lower AI maturity levels and no one reaching the top two.

By Regine Laguilles • 5 min read • Thu, 23rd Jul 2026
Rezolve Ai partners Zilch on retail offers platform
Fintech

Rezolve Ai partners Zilch on retail offers platform

Nearly 6 million Zilch users will see retail offers and rewards embedded in their payments journey as Rezolve Ai widens Reward's reach.

By Karen Joy Bacudo • 4 min read • Wed, 22nd Jul 2026
Chime launches in-app investing with USD $1 minimum
Fintech

Chime launches in-app investing with USD $1 minimum

The move gives Chime members a way to invest from the same app they use for banking, with no account minimums and USD $1 entry.

By Karen Joy Bacudo • 3 min read • Wed, 22nd Jul 2026
Eltropy summit to gather credit union leaders in Monterey
Digital Transformation

Eltropy summit to gather credit union leaders in Monterey

More than 90 credit union and community bank executives will discuss economy, AI and growth at Eltropy's invitation-only summit in Monterey.

By Karen Joy Bacudo • 3 min read • Wed, 22nd Jul 2026
Australians join more loyalty schemes but use fewer
Customer Experience

Australians join more loyalty schemes but use fewer

Australian brands face a tougher loyalty market as 93% of consumers hold memberships, yet active use has fallen and relevance is lagging.

By Sean Mitchell • 4 min read • Tue, 21st Jul 2026
Saras Micro Devices hires ex-Amkor chiefs for growth
Semiconductors

Saras Micro Devices hires ex-Amkor chiefs for growth

As AI chips strain power delivery, the Arizona firm is adding senior packaging veterans to turn its technology into commercial sales.

By Sean Mitchell • 4 min read • Tue, 21st Jul 2026
Zen launches business fund for UK customer milestones
Digital Transformation

Zen launches business fund for UK customer milestones

Small UK firms buying eligible services could win cash as the broadband provider rewards milestones like hiring staff or moving premises.

By Sean Mitchell • 3 min read • Mon, 20th Jul 2026
MoneySuperMarket launches investment app with Seccl
Fintech

MoneySuperMarket launches investment app with Seccl

Customers can now start investing from GBP £1 as the comparison site broadens its app into wealth products and deepens ties with users.

By Karen Joy Bacudo • 4 min read • Mon, 20th Jul 2026