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Customer engagement stories

Max Factory doubles customer base with Vonage messaging
Digital Transformation

Max Factory doubles customer base with Vonage messaging

Paper flyers gave way to targeted WhatsApp, RCS and SMS campaigns, helping the Italian retailer lift its active customer base by 100% in a year.

By Sofiah Nichole Salivio • 3 min read • Last month
Talkdesk launches branch tool for banks & credit unions
Fintech

Talkdesk launches branch tool for banks & credit unions

Banks could use the new tool to give branch staff a fuller customer history, reducing repeated questions and improving advice on complex issues.

By Karen Joy Bacudo • 3 min read • Last month
Rezolv raises USD $12.5 million to expand AI tools
Software-as-a-Service

Rezolv raises USD $12.5 million to expand AI tools

The funding will help the Mumbai-based lender software maker push AI across collections and lending workflows for banks and NBFCs.

By Joseph Gabriel Lagonsin • 4 min read • Last month
Cvent says event success lies in genuine human interaction
Software-as-a-Service

Cvent says event success lies in genuine human interaction

Hybrid formats are helping organisers broaden reach without losing the in-room relationships that still drive trust, leads and donations.

By Anthony Caruana • 4 min read • Last month
How social advertising is becoming a source of customer intelligence
Data Protection

How social advertising is becoming a source of customer intelligence

Real-time audience data from Facebook and Instagram is helping firms spot changing preferences and steer marketing, service and product decisions.

By Mark Tarre • 5 min read • Last month
WP Engine opens Smart Search AI to all WordPress sites
Software-as-a-Service

WP Engine opens Smart Search AI to all WordPress sites

Search on WordPress sites could get sharper results as WP Engine widens its semantic tool beyond hosting customers, aiming to lift conversions.

By Sean Mitchell • 4 min read • Last month
South East Asia & India launch loyalty industry body
Customer Relationship Management

South East Asia & India launch loyalty industry body

The new body seeks to help brands retain customers as Asia-Pacific loyalty spending is forecast to reach USD $141.8 billion by 2030.

By Karen Joy Bacudo • 4 min read • Last month
Bir launches AI payment assistant in Azerbaijan's m10
Digital Transformation

Bir launches AI payment assistant in Azerbaijan's m10

The chat-based tool aims to cut the steps between opening m10 and paying bills, as digital payments gain ground in Azerbaijan.

By Sofiah Nichole Salivio • 4 min read • Last month

Stories from Other Regions

Customer engagement stories

Personetics & Plaid team up to boost bank engagement
Fintech

Personetics & Plaid team up to boost bank engagement

Banks could keep customers on their own apps more easily as Personetics and Plaid combine account data to flag savings and debt moves.

By Karen Joy Bacudo • 5 min read • Last month
UK shoppers demand personalised rewards in loyalty schemes
Customer Relationship Management

UK shoppers demand personalised rewards in loyalty schemes

Retailers face pressure to make rewards more relevant, after a survey found 79% of UK shoppers want personalised loyalty offers and many feel no different.

By Karen Joy Bacudo • 4 min read • Last month
AnywhereNow's Tendfor wins Microsoft Teams certification
Software-as-a-Service

AnywhereNow's Tendfor wins Microsoft Teams certification

Customers using Microsoft Teams may find contact centre integration simpler after Tendfor was certified under Microsoft's Unify Integration Model.

By Joseph Gabriel Lagonsin • 3 min read • Last month
Square & OpenTable link restaurant booking & spend data
Software-as-a-Service

Square & OpenTable link restaurant booking & spend data

Restaurants can now tie bookings to spend and repeat visits as Square and OpenTable combine reservation, payment and guest data across six markets.

By Sean Mitchell • 4 min read • Last month
Inlobo.ai aims to unify AI customer acquisition tools
Software-as-a-Service

Inlobo.ai aims to unify AI customer acquisition tools

Fragmented sales data is prompting businesses to seek unified AI tools that can cut lead leakage and speed up customer conversion.

By Joseph Gabriel Lagonsin • 4 min read • Last month
Accenture Song finds Kiwi brands still failing promises
Digital Transformation

Accenture Song finds Kiwi brands still failing promises

A new survey suggests customer frustration is nudging more New Zealand shoppers towards AI tools, even as brands struggle to rebuild trust.

By Sean Mitchell • 5 min read • Last month
Citi buys Kard to boost card rewards & commerce media
Data Protection

Citi buys Kard to boost card rewards & commerce media

The bank can now tailor card offers and merchant-funded rewards for 70 million US cardmembers as it builds out its commerce media push.

By Karen Joy Bacudo • 4 min read • Last month
Bolt launches AI platform for insurance distribution
Customer Relationship Management

Bolt launches AI platform for insurance distribution

Fragmented agency workflows could be cut as Bolt's new platform links quoting, servicing and carrier access across US insurance markets.

By Karen Joy Bacudo • 4 min read • Last month
APL FCU adds Spiral round-up saving & giving tools
Fintech

APL FCU adds Spiral round-up saving & giving tools

Members will be able to round up card purchases into savings or donations as APL FCU adds new tools to its digital banking service.

By Karen Joy Bacudo • 4 min read • Last month
Vardan.ai wins MongoDB challenge for Silicon Valley
Software-as-a-Service

Vardan.ai wins MongoDB challenge for Silicon Valley

The win gives the Jaipur startup a sponsored San Francisco trip and USD $50,000 in Atlas credits to scale its AI workforce platform.

By Sofiah Nichole Salivio • 3 min read • Last month