CMOtech Asia - Technology news for CMOs & marketing decision-makers

Adobe Summit stories

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Adobe partners with luxury brands retailer Prada Group
Fri, 24th Mar 2023
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cx
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martech
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creative technologies
Adobe says this partnership will enable real-time personalisation and increase revenue to elevate the luxury group's customer experiences.
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Adobe Express presents enterprises with new opportunities for creativity
Fri, 24th Mar 2023
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cx
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martech
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creative technologies
Adobe announces Adobe Express for Enterprise, a universal creative tool for businesses to create, share and review on-brand content.
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Adobe announces new Product Analytics in Experience Cloud
Fri, 24th Mar 2023
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big data
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bi
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data analytics
The new application reimagines the product analytics category by unifying customer journey insights across marketing and product.
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Adobe and Drift launch conversational experience for Marketo Engage
Fri, 29th Mar 2019
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contact centre
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martech
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chatbots
By connecting target account lists with Drift, MarketoEngage customers will supposedly be able to target each website visitor with a chatbot.
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Snowflake joins with Adobe to transform customer experiences
Fri, 29th Mar 2019
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big data
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bi
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data analytics
Snowflake Computing joins Adobe Exchange partner program to provide data-driven decision making and customer experience management solution.
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Adobe launches cloud commerce platform
Thu, 28th Mar 2019
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commerce systems
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martech
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creative technologies
Adobe Commerce Cloud provides a customisable and scalable end-to-end platform to manage and optimise the commerce experience.
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How Adobe, Microsoft and SAP aim to transform CX
Thu, 28th Mar 2019
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bi
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big data
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microsoft
The three partners outlined a common approach and set of resources for customers in an initial announcement last September.
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Hootsuite integrates with Adobe Experience Platform
Thu, 28th Mar 2019
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big data
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bi
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data analytics
Hootsuite & Adobe deepen ties with new integration, enhancing omni-channel marketing.
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How HCL aims to drive a data-driven omnichannel customer experience
Thu, 28th Mar 2019
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bi
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big data
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crm
HCL launches ADvantage Experience, cuts campaign costs by up to 30%, accelerates market time.
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Adobe launches platform to power customer experience management
Wed, 27th Mar 2019
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bi
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big data
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crm
Adobe Experience Platform stitches together data from across the enterprise, enabling real-time customer profiles leveraging Adobe Sensei.
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Adobe, Microsoft and LinkedIn join forces to accelerate account-based experiences
Wed, 27th Mar 2019
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microsoft
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martech
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creative technologies
Adobe, Microsoft, and LinkedIn have partnered to accelerate account-based experiences through new marketing solution integrations.
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Winners of 2019 Adobe Experience Maker and Marketo Revvie Awards announced
Wed, 27th Mar 2019
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big data
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bi
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martech
Adobe honours digital pioneers at Summit with Experience Maker and Marketo Revvie Awards.
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How Adobe and ServiceNow aim to advance customer experience management
Wed, 27th Mar 2019
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crm
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cx
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martech
Adobe and ServiceNow partner to create a comprehensive view of customer data & improve customer experiences.
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Adobe opens up marketing opportunities with Roku
Wed, 27th Mar 2019
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video
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martech
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digital entertainment
Adobe and streaming TV platform Roku are now offering Adobe customers the ability to precisely target consumer audiences moving to over-the-top content (OTT).
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Adobe Summit kicks off the future of customer experience in Las Vegas
Wed, 27th Mar 2019
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crm
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bi
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microsoft
Adobe Summit unveils future of CXM with top tech & celeb glitz.
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Digital experience managers, get excited for Adobe Summit 2019
Fri, 15th Mar 2019
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crm
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digital transformation
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cx
Adobe Summit 2019 promises to be bigger and better than last year's, with speakers including Microsoft CEO Satya Nadella and actress Reese Witherspoon.