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Qualcomm to boost marketing with Adobe AI tools & GenStudio
Marketing Technologies

Qualcomm to boost marketing with Adobe AI tools & GenStudio

Qualcomm is enhancing its marketing by using Adobe's AI tools, including GenStudio and Firefly, to speed up content creation and personalise campaigns worldwide.

By Sean Mitchell • 4 min read • Fri, 19th Sep 2025
Adobe launches Acrobat Studio with AI, PDF tools
Encryption

Adobe launches Acrobat Studio with AI, PDF tools

Adobe unveils Acrobat Studio, merging PDF tools, creative content, and AI to enhance productivity and collaboration for work and personal projects.

By Sean Mitchell • 4 min read • Wed, 20th Aug 2025
Adobe brings AI-powered creative tools to Premier League fans
Digital Transformation

Adobe brings AI-powered creative tools to Premier League fans

Adobe partners with the Premier League to introduce AI-powered creative tools and personalised content for 1.8 billion fans ahead of the 2025 Fantasy season.

By Sean Mitchell • 4 min read • Thu, 10th Jul 2025
Adobe launches Firefly app, bringing AI image & video to mobile
Marketing Technologies

Adobe launches Firefly app, bringing AI image & video to mobile

Adobe launches Firefly mobile app for iOS and Android, enabling AI-powered image and video creation with seamless Creative Cloud integration.

By Melvin Hipolito • 4 min read • Wed, 18th Jun 2025
Adobe debuts AI tools for large-scale customer experience
Customer Experience

Adobe debuts AI tools for large-scale customer experience

Adobe launches AI-powered tools for Customer Experience Orchestration, enabling businesses to deliver personalised, scalable marketing across multiple channels.

By Sean Mitchell • 3 min read • Tue, 17th Jun 2025
Newell Brands harnesses Adobe AI to boost content creation speed
Customer Experience

Newell Brands harnesses Adobe AI to boost content creation speed

Newell Brands boosts content creation speed by up to 75% using Adobe AI tools across brands like Sharpie and Rubbermaid, enhancing marketing efficiency.

By Melvin Hipolito • 4 min read • Fri, 13th Jun 2025
Adobe unveils Express for Ads to help small businesses create & track ads
Marketing Technologies

Adobe unveils Express for Ads to help small businesses create & track ads

Adobe launches Express for Ads, helping small businesses create, publish, and track ads across Google, Meta, LinkedIn, TikTok, and soon Amazon platforms.

By Sean Mitchell • 4 min read • Thu, 12th Jun 2025
Adobe & NFL expand partnership to boost fan engagement with AI
Digital Transformation

Adobe & NFL expand partnership to boost fan engagement with AI

Adobe expands partnership with the NFL as Official Partner, using AI and creative tech to personalise fan experiences for the 2025 NFL Draft and season.

By Sean Mitchell • 4 min read • Wed, 30th Apr 2025
Adobe Express adds AI video tools for easy content creation
Marketing Technologies

Adobe Express adds AI video tools for easy content creation

Adobe unveils AI-powered video tools in Adobe Express, enhancing content creation with features like Clip Maker and Generate Video for professionals and businesses.

By Jed Nykolle Harme • 4 min read • Fri, 25th Apr 2025
Adobe unveils AI integration plans for creative workflow boost
Marketing Technologies

Adobe unveils AI integration plans for creative workflow boost

Adobe unveils its ambitious plan for integrating AI agents across its product suite, aiming to revolutionise creativity and streamline workflows for users.

By Melania Watson • 4 min read • Thu, 10th Apr 2025
Adobe Summit 2025: Creativity for all as Shantanu Narayen hails 'Golden Age' of design
Digital Transformation

Adobe Summit 2025: Creativity for all as Shantanu Narayen hails 'Golden Age' of design

At Adobe Summit 2025, CEO Shantanu Narayen declared a 'golden age of design', where AI expands creativity's reach, empowering marketers and hobbyists alike.

By Donovan Jackson • 4 min read • Mon, 24th Mar 2025
Adobe unmasks over 100 new Creative Cloud features
Unified Communications

Adobe unmasks over 100 new Creative Cloud features

Adobe has unveiled over 100 new features at Adobe MAX 2024, focusing on Creative Cloud innovations and generative AI to boost productivity.

By Melania Watson • 2 min read • Wed, 16th Oct 2024
Salesforce introduces AI productivity updates for Slack
Unified Communications

Salesforce introduces AI productivity updates for Slack

Salesforce unveils AI enhancements for Slack, promising to boost team productivity by integrating company data, agents, and apps into a unified work system.

By Shannon Williams • 3 min read • Wed, 18th Sep 2024
Adobe's Chandra Sinnathamby discusses responsible AI innovation
Marketing Technologies

Adobe's Chandra Sinnathamby discusses responsible AI innovation

Adobe's Chandra Sinnathamby has stressed the company's commitment to responsible innovation in AI, focusing on transparency, trust, and sustainability.

By Melania Watson • 4 min read • Fri, 23rd Aug 2024
Adobe launches Content Hub integrated with Experience Manager
Enterprise Content Management

Adobe launches Content Hub integrated with Experience Manager

Adobe unveils Adobe Content Hub with Adobe Experience Manager Assets integration, promising enhanced asset management, optimisation, and generative AI capabilities for brands.

By Sean Mitchell • 3 min read • Fri, 28th Jun 2024
Adobe & TikTok partner to streamline content creation
Marketing Technologies

Adobe & TikTok partner to streamline content creation

Adobe and TikTok unveil an exclusive integration at Cannes Lions, blending TikTok's Commercial Music Library with Adobe Express to streamline content creation for brands.

By Sean Mitchell • 3 min read • Tue, 18th Jun 2024

Stories from Other Regions

Adobe Express stories

Adobe Express expands with AI & key integrations
Marketing Technologies

Adobe Express expands with AI & key integrations

Adobe is enhancing Adobe Express for enterprises with AI-powered features and integrations with platforms like Slack and Google, starting October 14, 2024.

By Melania Watson • 3 min read • Thu, 10th Oct 2024
Adobe Express simplifies content creation for SMBs & non-profits
Unified Communications

Adobe Express simplifies content creation for SMBs & non-profits

Adobe Express has unveiled updates to ease content creation for solopreneurs and SMBs, enhancing workflows without extra AI costs.

By Imee Dequito • 4 min read • Fri, 13th Sep 2024