Identity Digital & LinkedIn introduce custom domain offer

Identity Digital has announced a new partnership with LinkedIn Premium, offering tools for brands and business professionals to establish their online identities.

The collaboration will provide LinkedIn Premium subscribers with a package that includes a website, professional email, and a custom domain, bundled through Name.com, a registrar owned by Identity Digital. This initiative aims to enhance the digital footprint of users, allowing them to build and manage their online presence in an increasingly fragmented digital landscape.

The demand for authentic engagement in personal branding has been underscored by research indicating that 63% of consumers prefer to buy from companies they consider authentic. This partnership seeks to address this by enabling users to create unique domain names, helping them to stand out and build a strong personal brand.

Lisa Box, Senior Vice President of Strategic Alliances and Business Development at Identity Digital, stated, "We believe in the power of providing an online destination to support career growth, business expansion, and creative expression. Identity Digital's partnership with LinkedIn Premium reflects a shared commitment to providing solutions that meet the changing needs of both businesses and individuals as they work to strengthen their online brands."

Adding to the announcement, Moza Anthony, Business Development Manager at LinkedIn, commented, "At LinkedIn, we're thrilled to partner with Identity Digital and Name.com to offer our Premium subscribers a unique opportunity to enhance their professional identities. By providing access to tailored domains, professional websites, and custom email solutions, we're giving career seekers and professionals the ability to create a powerful online presence that truly reflects their skills and expertise - helping them stand out, build credibility, and unlock new opportunities."

LinkedIn Premium subscribers can now benefit from an exclusive offer as part of the Perks Program. They will be able to choose from a selection of specialized domain names such as .fyi, .pro, .bio, .careers, and .contact, helping them to tailor their online identity and improve visibility to recruiters, clients, and professional connections.

As part of the initiative, Premium subscribers will be offered a free three-month trial of the website bundle from Name.com. Following the trial period, the service is available for $99 per year, representing a 65% discount from the regular $289 annual price.

Identity Digital is focused on simplifying and connecting the online world with domain names and related technologies to enable people to build, market, and own their authentic digital identities. Identity Digital supports over 28 million domains on its innovative registry services platform. In addition, Identity Digital enables customers to discover, register, support and use high-quality domain names with its registrar, Name.com.