Latest news - Page 38

Almost all Australian businesses now use artificial intelligence (AI) in their marketing strategies, according to a Twilio Segment study.

Thai-based Katathani Collection sees a 15% surge in resort revenue, and a 20% boost in average daily rate, using IDeaS G3 RMS.

Commvault has appointed cybersecurity expert Melissa Hathaway to chair its Cyber Resilience Council, advising on security trends and threats.

n3 Hub has launched its CDP Orchestrator, a personalised marketing automation tool designed to offer real-time audience engagement.

Over 50% of Amperity's customer base are now using their Paid Media application according to company announcement.

Logomix, a subsidiary of HostPapa, has announced the launch of its latest technological innovation: LogoMaker AI Logos.

Traditional fireworks contribute 60,000 tonnes of CO2 annually in the US. Geonode offers sustainable alternatives to mitigate this impact.

Kochava introduces Kochava AI Prompt, a tool for global marketers that simplifies data-driven insights through natural language processing.

CloudSponge launches Better Sharing, a WordPress plugin aimed at transforming email sharing for website visitors.

Lumify Group acquires Australia's leading Adobe end-user training provider, City Desktop Training, expanding its ICT training solutions.

New research shows that most Australians have not used Generative AI tools but are open to the idea, with concerns about potential implications.

Dutch vendor Gepard has integrated AI into its PIM platform, aiming to boost productivity and reduce errors in managing product data.

Hootsuite challenges B2B marketing norms with a disruptive, harmony-themed creative campaign to transform product launches.

AI has transformed the way businesses create processes and how they communicate with their consumers, specifically in the marketing industry.

In an exclusive interview with Nick Lissette, Chief Executive Officer of Blackpearl, we gained insights into the remarkable journey of Blackpearl.

Digital Experience Analytics leader Contentsquare has appointed Jean-Christophe Piti as its new Chief Marketing & Partnerships Officer.

n3 Hub launches CDP-as-a-Service, allowing marketing agencies to utilise its customer data platform for clients.

John Lewis reports a 30% sales boost attributed to the use of the AI-powered virtual try-on software by Zyler.

Medius appoints Emma Brown as new CFO to guide company's ambitious growth plans and drive digital transformation in AP automation and spend management.

GroupM and Criteo launch their first-ever partnership in the Asia Pacific, aiming to strengthen omnichannel commerce media.