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Latest News - Page 142

Brightcove unveils Marketing Insights to boost video ROI
Marketing Technologies

Brightcove unveils Marketing Insights to boost video ROI

Brightcove unveils Marketing Insights, enhancing video campaign measurement to empower marketers in optimising content strategies and tracking performance.

By Sean Mitchell • 3 min read • Tue, 12th Nov 2024
Yahoo study reveals digital marketing challenges in 2025
Marketing Technologies

Yahoo study reveals digital marketing challenges in 2025

A new study reveals that 85% of Singapore's marketers are prioritising data-driven strategies and AI integration as they prepare for 2025.

By Kaleah Salmon • 3 min read • Mon, 11th Nov 2024
Kantar report reveals key marketing trends for 2025
Marketing Technologies

Kantar report reveals key marketing trends for 2025

Kantar's Marketing Trends 2025 report reveals consumer distrust in AI ads, urging brands to prioritise transparency and inclusivity as key strategies for the future.

By Catherine Knowles • 3 min read • Fri, 8th Nov 2024
Major brands choose Nasuni to tackle holiday demand
Unified Communications

Major brands choose Nasuni to tackle holiday demand

Nasuni has revealed that major retail brands like Patagonia and Mattel are leveraging its platform to meet increased demand during the holiday season.

By Catherine Knowles • 3 min read • Fri, 8th Nov 2024
Haleon partners with Vistar Media for global OOH strategy
Clean technologies

Haleon partners with Vistar Media for global OOH strategy

Haleon has partnered with Vistar Media to enhance programmatic OOH advertising for brands like Panadol and Voltaren, focusing on sustainability and relevance.

By Kaleah Salmon • 2 min read • Fri, 8th Nov 2024
Xtend reports 113% revenue surge amid global expansion
Product Management

Xtend reports 113% revenue surge amid global expansion

Singapore's Xtend has reported a staggering 113% revenue increase in the first half of the 2024/2025 fiscal year, driven by global expansion and AI innovations.

By Kaleah Salmon • 2 min read • Fri, 8th Nov 2024
Thesys secures $4m to advance generative UI designs
Digital Transformation

Thesys secures $4m to advance generative UI designs

Thesys has secured USD $4 million in funding led by Together Fund to revolutionise AI-driven interfaces with its innovative 'Generative UI' platform.

By Melania Watson • 3 min read • Fri, 8th Nov 2024
Pixellot appoints Doron Gerstel as new Chief Executive
Customer Experience

Pixellot appoints Doron Gerstel as new Chief Executive

Pixellot has announced a leadership change, with Alon Werber stepping down as CEO after nearly a decade, succeeding by Doron Gerstel.

By Imee Dequito • 3 min read • Thu, 7th Nov 2024
Apple's support boosts RCS adoption among global brands
Unified Communications

Apple's support boosts RCS adoption among global brands

A recent study by Sinch reveals over 70% of brands view Rich Communication Services as a key channel for customer communication in five years.

By Imee Dequito • 3 min read • Thu, 7th Nov 2024
Eagle Eye partners with Neophyte.ai for AI retail insights
Data Analytics

Eagle Eye partners with Neophyte.ai for AI retail insights

Eagle Eye has teamed up with Neophyte.ai to revolutionise retail marketing, using real-time data to enhance customer engagement and insights.

By Imee Dequito • 2 min read • Wed, 6th Nov 2024
AvePoint establishes AI Lab in Singapore for global R&D
Software-as-a-Service

AvePoint establishes AI Lab in Singapore for global R&D

AvePoint has unveiled an AI Lab in Singapore, partnering with the EDB to spearhead AI research and develop solutions for global industry challenges.

By Sean Mitchell • 3 min read • Wed, 6th Nov 2024
Elastic & LG CNS partner to enhance AI search with KeyLook
Digital Transformation

Elastic & LG CNS partner to enhance AI search with KeyLook

Elastic has teamed up with LG CNS to boost search capabilities, achieving a 95% relevance rate and halving data retrieval times with Elasticsearch.

By Melania Watson • 3 min read • Wed, 6th Nov 2024
Vudoo strengthens global strategy with key appointments
Customer Experience

Vudoo strengthens global strategy with key appointments

Vudoo enhances its international strategy with key appointments of Ben Buckley to the board and Sarah Lawson Johnston as Managing Director for EMEA.

By Imee Dequito • 3 min read • Wed, 6th Nov 2024
Xero awards SG$630,000 to support small business vision
Internet of Things

Xero awards SG$630,000 to support small business vision

Xero has awarded SG$630,000 to 28 winners of the 2024 Beautiful Business Fund, supporting small businesses across multiple countries.

By Catherine Knowles • 5 min read • Tue, 5th Nov 2024
Unlocking unused customer data: A wake up call for travel and hospitality
Hyperscale

Unlocking unused customer data: A wake up call for travel and hospitality

A report reveals 57% of travel firms struggle to unify customer data, hindering marketing strategies and customer experiences in a competitive industry.

By Billy Loizou • 5 min read • Tue, 5th Nov 2024
EBANX's expansion strategy drives financial inclusion in emerging markets
Payment Technologies

EBANX's expansion strategy drives financial inclusion in emerging markets

EBANX, founded in Brazil, is championing financial inclusion in emerging markets by connecting global businesses with local consumers across 29 countries.

By Melania Watson • 5 min read • Tue, 5th Nov 2024
Salesforce unveils Agentforce to revolutionise AI agents
Customer Experience

Salesforce unveils Agentforce to revolutionise AI agents

Salesforce has unveiled Agentforce, a groundbreaking AI platform enabling businesses to deploy autonomous agents for enhanced efficiency and customer satisfaction.

By Kaleah Salmon • 4 min read • Tue, 5th Nov 2024
Retailers urged to enhance trust with genuine content
Christmas

Retailers urged to enhance trust with genuine content

Retailers are urged to prioritise authenticity and user-generated content to build consumer trust amidst economic pressures this festive shopping season.

By Kaleah Salmon • 3 min read • Tue, 5th Nov 2024
AC Milan enhances performance & fan experience with AI
Storage

AC Milan enhances performance & fan experience with AI

AC Milan has partnered with Pure Storage to enhance AI-driven performance and fan engagement, streamlining content creation and data management.

By Kaleah Salmon • 3 min read • Mon, 4th Nov 2024