Latest news

IDC’s Chris Marshall reveals why tech needs to scale smart
Today
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digital transformation
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supply chain
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ai
IDC's Chris Marshall urges firms to prioritise practical tech solutions delivering cost savings and scalability over flashy innovation at Sydney summit.

Monday.com appoints Harris Beber as new Chief Marketing Officer
Yesterday
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partner programmes
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ai
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google
Monday.com has appointed Harris Beber as Chief Marketing Officer to lead global marketing from New York, starting 3 July 2025 amid its growth plans.

Consumers cut spending as inflation & tariffs hit groceries
Yesterday
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supply chain
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ai
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inflation
Rising inflation and tariffs are forcing global consumers to cut grocery spending, shift to discount retailers, and reduce purchases across several retail categories.

Organisations boost customer education but face scaling hurdles
Yesterday
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edutech
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cx
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martech
New research shows 92% of firms plan to expand customer education in 2025, despite facing challenges scaling programmes and measuring their impact.

Techcombank leads Vietnam with record brand equity & awards
Yesterday
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cx
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ai
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social media
Techcombank tops Vietnam’s banking sector with record Brand Equity Index scores and wins three Asia-Pacific Stevie Awards for innovation and marketing excellence.

Mercury launches Qual at Scale for richer, faster surveys
Yesterday
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ai
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data collection
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nlp
Mercury Analytics unveils Qual at Scale, merging broad surveys with deep interviews using AI for richer insights at costs like traditional quantitative research.

Adobe debuts AI tools for large-scale customer experience
2 days ago
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cx
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martech
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cdp
Adobe launches AI-powered tools for Customer Experience Orchestration, enabling businesses to deliver personalised, scalable marketing across multiple channels.

Snowflake, Acxiom launch AI platform for marketing data
3 days ago
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martech
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cdp
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data privacy
Snowflake and Acxiom have joined forces to launch a secure, AI-driven marketing data platform, revolutionising brand data access and privacy management globally.

Experts reveal how AI Agents impact retail, shopping and customer loyalty
Last week
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cx
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martech
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personalisation
AI agents will transform retail loyalty by acting as personal concierges, optimising offers, and demanding trust and transparency in shopping experiences.

Silverpush unveils AI tool for brand safety on TikTok ads
Last week
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ai
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social media
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digital advertising
Silverpush launches AI-powered Silverpush Mirrors for TikTok, enhancing brand safety and campaign optimisation for advertisers on the platform.

Multiplier unveils COR for global contractor compliance
Last week
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licensing
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workforce management
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onboarding
Multiplier launches COR solution to simplify global contractor compliance, offering fast onboarding, region-specific contracts, and payments in 120+ currencies.

Yahoo DSP expands Media Tonic partnership to support Victoria
Last week
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digital marketing
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digital media
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digital advertising
Yahoo DSP has expanded its partnership with Media Tonic to support independent media agencies in Victoria, enhancing digital media services and sales coverage.

Zespri launches Jam-Packed campaign to highlight kiwifruit nutrition
Last week
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kiwifruit
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zespri
Zespri has launched its Jam-Packed campaign across Asia-Pacific to educate consumers on the high nutrient density of kiwifruit amid rising convenience food consumption.

Amplitude launches AI Agents to streamline product optimisation
Last week
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saas
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data analytics
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digital transformation
Amplitude unveils AI Agents to automatically analyse user data and suggest product optimisations, helping businesses improve conversion and engagement efficiently.

Rugby Australia launches digital ticketing for Lions Tour 2025
Last week
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sportstech
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rugby australia
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rugby union
Rugby Australia will use Tixserve's digital-only ticketing for the 2025 British and Irish Lions Tour, enhancing fan experience with secure, app-based tickets.

Loyalty laggards: Expert reveals which APAC sectors struggle with tech innovation
Last week
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cx
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martech
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airlines
Airlines, fuel, and quick-service restaurants in APAC lag in loyalty programme innovation, hindered by legacy tech and limited reward systems, says expert.

Why unified data security is crucial in today’s cloud era
Last week
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saas
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data protection
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paas
The growing data sprawl demands unified data security to boost visibility, control risks, and streamline compliance in today’s complex cloud and AI environments.

Adobe unveils Express for Ads to help small businesses create & track ads
Last week
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digital advertising
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b2b marketing
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adobe firefly
Adobe launches Express for Ads, helping small businesses create, publish, and track ads across Google, Meta, LinkedIn, TikTok, and soon Amazon platforms.

Salesforce unveils Marketing Cloud Next for AI-driven campaigns
Last week
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cx
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martech
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partner programmes
Salesforce launches Marketing Cloud Next with autonomous AI agents to revolutionise marketing through personalised, two-way customer conversations across channels.

AI boosts customer service happiness as global wellbeing falls
Last week
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uc
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digital transformation
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cx
Global happiness falls to 58% in 2025, yet customer service satisfaction rises, boosted by growing trust in AI-powered support worldwide.