CMOtech Asia - Technology news for CMOs & marketing decision-makers

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Support for Muslim Australians takes off following Sydney siege #IllRideWithYou

Tue, 16th Dec 2014
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Thousands of social media users in Australia are showing the world they are not caving to Islamophobia or racism.
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How SMBs can use Twitter to effectively target customers

Tue, 16th Dec 2014
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Access to Twitter ads allows New Zealand businesses to build tailor-made campaigns to suit their budget and meet objectives and business goals.
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Foreigners denied Facebook and Twitter as North Korea orders blanket ban

Mon, 3rd Nov 2014
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The blanket ban ends access to services previously available to diplomatic missions and international humanitarian organisations.
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Twitter hopes to dominate apps with Fabric

Fri, 24th Oct 2014
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Twitter has announced Fabric at its Flight conference, taking the social media platform into the world of apps.
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More gigs for social media users with new Spark offer

Wed, 22nd Oct 2014
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Refreshing newsfeeds and checking Twitter timelines has become a part of people's day-to-day lives, so it makes sense to give customers more data to do so.
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French bank to offer money transfers via a tweet

Mon, 13th Oct 2014
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payment technologies
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banking
French bank BPCE partners with Twitter, launching a service for users to transfer money via tweets, even across different banks.
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When are breasts a bad thing?

Mon, 13th Oct 2014
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Navigating the tightrope of nudity on social media: what's art and what's too much? Each platform draws its own line, impacting expression.
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Tweet tweet: #AmazonWishList

Mon, 6th Oct 2014
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amazon
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online shopping
Amazon unveils #AmazonWishList, letting users add items to their wishlist directly through Twitter. A new way to shop is here!.
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How to use social media to land a job...

Mon, 30th Jun 2014
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Unlocking your dream job with social media: Experts advise on leveraging platforms like LinkedIn and Facebook to stand out to employers.
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iBlunder: Apple uses Windows on Mac Pro production line

Tue, 10th Jun 2014
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microsoft
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windows
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Manufacturing of Apple's Mac Pro involves the use of the Windows operating system, so says the photo tweeted by CEO Tim Cook over the weekend.
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Sshh... Twitter doesn't like you

Mon, 19th May 2014
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Twitter introduces mute feature, letting users silently sideline noisy tweeters without the drama of unfollowing.
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Facebook set to 'shake up' mobile market

Fri, 2nd May 2014
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Facebook launches its Audience Network at f8, entering mobile ad space. Will it “shake up” the market faced with competitors like Google and Twitter?.
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A lesson in social Networking 101

Tue, 22nd Apr 2014
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facebook
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social networking
Discovering the digital divide between generations, as a journalist explores the nuances of social networking from Facebook to LinkedIn.
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10 things I hate about Instagram...

Mon, 17th Mar 2014
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instagram
From outdated filters to posting hassles, a former fan shares 10+ reasons why Instagram's allure is fading, mirroring Facebook's fate.
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Gartner: Four steps to drive social media behaviour...

Fri, 14th Mar 2014
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social media
Harnessing emotions, relevancy, trust, and clear benefits, Gartner outlines four essential steps to drive social media behaviour effectively.
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Win for Samsung as Oscars 'selfie' crashes Twitter…

Tue, 4th Mar 2014
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apple
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samsung
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selfie
Bradley Cooper, Meryl Streep, Jennifer Lawrence, Kevin Spacey, Julia Roberts, Angelina Jolie and Brad Pitt - now that's what you call a Samsung selfie.
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Huge Twitter losses doesn't mean a broken business model

Mon, 10th Feb 2014
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Amidst a £4bn loss, Twitter's future shines with innovation and a robust ad model, says Warwick Uni's Sotirios Paroutis. A shake-up, not a breakup.
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Startup and Twitter combine to unearth future talent

Mon, 3rd Feb 2014
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digital entertainment
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digital music
Twitter collaborates with startup 300 Entertainment to revolutionize music discovery, aiming to spot future stars by analysing social media buzz.
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Mobile ad spend set to smash $18 billion

Thu, 23rd Jan 2014
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apple
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facebook
Global mobile advertising spending is forecast to reach $18.0 billion in 2014, up from the estimated $13.1 billion in 2013.
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Job Market Newbies: Lock down your social media profile

Thu, 17th Oct 2013
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trend micro
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facebook
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Entering the job market? A report reveals 1 in 10 are rejected due to their social media. Time for a clean-up to boost your prospects.