CMOtech Asia - Technology news for CMOs & marketing decision-makers

Survey results stories

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New research reveals workplace attitudes towards AI
Last week
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ai
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digital workplace
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snaplogic
New research published by SnapLogic, reveals attitudes towards AI in the workplace are guided by individuals’ personality traits. 
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Oliver Wyman's survey reveals broadband and mobile trends
Last week
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broadband
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telco systems
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survey results
New research from Oliver Wyman reveals specific customer segments in broadband and mobile are still willing to pay more despite dynamic economic conditions.
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Stakeholders holding company boards accountable: Strategic Pay
This month
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gender pay gap
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board of directors
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nzx
The survey has shown a shift in power from the board to its stakeholders, who are applying pressure to improve its ESG performance and reporting.
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Operating models increasingly complex, difficult to secure - BeyondTrust
Last month
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integration
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operational technology
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beyondtrust
The survey's research focused on understanding current identity and zero trust trends, adoption rates, incidents, solutions, challenges, and new areas of focus.
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Only 55% of CISOs have confidence software has been tested
Last month
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cybersecurity
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australian
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cisos
The survey from Dynatrace surveyed 1,300 CISOs, including 100 respondents from Australia, in large organisations.
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50% of companies fell victim to ransomware in the last year
Last month
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ransomware
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cybersecurity
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fortinet
Multiple key revelations are found in the report, and they all point to the continued threat of ransomware globally as they remain at peak levels. 
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One in two UK executives experiencing resiliency gap: SAS
Last month
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ai
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digital transformation
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sas
To complement the report, SAS has developed a new resilience assessment tool, enabling business leaders to appraise their company's resiliency quotient.
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Cloud important to 96% of channel partners strategy - Akamai
Last month
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cloud services
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strategy
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akamai
The results are based on a survey of 386 respondents across ANZ, Japan, China, India, Singapore, and South Korea.
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Event-driven architecture boosts productivity, revenue - report
Last month
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idc
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report
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analyst report
The survey revealed that as enterprises gain experience in their early applications of EDA, they recognise other areas of their business in which EDA could be beneficial.
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Exclusive: New Dell report finds ANZ lacks innovation
Last month
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multi-cloud
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innovation
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data infrastructure
A new report, Dell Technologies Innovation Index, finds just 12% of ANZ respondents are Innovation Leaders and Adopters, compared to 18% globally.
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UK businesses embracing multiple IT infrastructures: Nutanix
Last month
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hybrid cloud
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multi-cloud
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it infrastructure
Nutanix's survey found enterprises prioritising cross-platform visibility and management to stay ahead of the preferred mixed IT curve.
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Progress finds data biases to greatly impact benefit of AI/ML
Last month
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data protection
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ai
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ml
"Bias can be a serious detriment to growth. Indeed, one in two Singaporean businesses cite eroding customer trust as the biggest implication of unchecked data bias."
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Whitelane ranks Hexaware third in customer satisfaction
Thu, 16th Mar 2023
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cx
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it outsource
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research
Hexaware has announced that it has been ranked third for customer satisfaction by Whitelane Research in its IT Sourcing Study for Europe, 2022.
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2023 will see increase in cloud investment in Asia: Alibaba
Tue, 14th Mar 2023
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data analytics
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hybrid cloud
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ai
As security, local support and pricing continue to drive public cloud adoption, four in five businesses in Asia are planning a complete cloud migration by 2024.
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Costs driving fleet management evolution: Teletrac Navman
Wed, 1st Mar 2023
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saas
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fleet management
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evs
A Teletrac Navman survey has revealed rising fuel costs, disruption due to COVID-19, and supply chain issues are the top challenges fleet operators face.
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Adobe reveals findings from its latest Digital Trends Report
Wed, 1st Mar 2023
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customers
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marketing
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adobe
The global survey of more than 9,000 executives, practitioners, and agency employees also explores the technology investments and strategies that set industry leaders apart.
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Aussie Tech Teams: Leaders Underestimate Cyber Threats
Thu, 16th Feb 2023
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tech leaders
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cyber threats
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report
Mandiant has released a report looking into how organisations navigate the increasingly complex threat landscape, based on a global survey of 1,350 cyber security decision-makers.
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Data sovereignty now key factor in shaping IT decision making
Fri, 27th Jan 2023
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compliance
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idc
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analyst report
"IDC expects data sovereignty and industry compliance considerations to be of increasing importance to decisions about IT architectures."
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ANZ digital finance transformations falling behind
Thu, 19th Jan 2023
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digital transformation
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digital strategy
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workday
Only 5% of Australian organisations and 2% of their New Zealand counterparts have a strategy to accomplish a robust digital finance transformation
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CX and OPEX driving insurance digitalisation - Gartner
Thu, 12th Jan 2023
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cx
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digitalisation
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cios
Improving the customer experience (CX) ranked higher in the survey this year than more strategic focuses, such as growing revenue."
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Australian shoppers want real-time interaction with brands
Fri, 28th Oct 2022
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digital marketplace
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twilio
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branding
Twilio’s survey shows lagging adoption in conversational messaging, an untapped opportunity for brands in the Australian market.
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Digitally enabled SMEs most optimistic about 2021
Tue, 19th Jan 2021
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accounting systems
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myob
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sme
"The adoption of digital tools is no longer a nice to have, but a critical business decision for SMEs."
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Have your say in the Annual NZ Workplace Diversity Survey
Mon, 24th Feb 2020
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diversity
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inclusion
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diversity works new zealand
The annual New Zealand Workplace Diversity Survey will help to shape research on diversity issues and ways to support a more inclusive New Zealand.
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SurveySparrow extends into Aus with JT's Cloud
Tue, 3rd Dec 2019
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crm
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cx
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martech
It will be providing the entire suite of SurveySparrow products and services, including the chat surveys, offline app, and NPS surveys.
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