SugarCRM stories

Syspro plots AI-led overhaul, acquisitive growth and a fresh global brand as it chases cloud-first, subscription-fuelled expansion.

Syspro and SugarCRM unveil Sugar for Syspro, an integrated ERP-CRM tool aimed at simplifying sales and shop-floor alignment for manufacturers.

SugarCRM appoints Maksim Ovsyannikov as Chief Product Officer to lead global AI-driven product strategy and enhance sales automation tools worldwide.

SugarCRM integrates sales-i with Sugar Sell to help sales teams uncover revenue opportunities and enhance performance amid economic challenges.

SugarCRM has launched its Sugar Sell and Sugar Market solutions on AWS Marketplace, enhancing access to its AI-driven CRM tools for customers worldwide.

SugarCRM appoints David Roberts as new CEO, succeeding Craig Charlton. Roberts to drive global growth and innovation as Charlton becomes Chairman.

Waterco chooses SugarCRM's Sugar Sell Advanced platform for enhanced customer engagement and sales forecasting.

A new study has found that 70% of Australian sales and marketing leaders report increased customer turnover, up from 52% in a survey conducted last year.

Australian customers are leaving at extraordinary rates and most companies are ill-prepared to counter this trend in the rebound from the pandemic.

SugarCRM introduces integrated playbook functionality for guided selling and advanced CRM automation, enabling users to automate processes and workflows.

Engenco Group implements SugarCRM to consolidate customer data, improve insights, and enhance customer experience.

SugarCRM unveils tools for business growth - faster resolution, enhanced collaboration and data-driven insights.

Zaparas Lawyers chose SugarCRM for its ease of implementation and its ability to integrate with the company's existing systems.

Reseller NetValue is partnering up with SugarCRM to provide integrated ERP and CRM systems to the NZ agricultural sector.

SugarCRM unveils Sugar 7.9, boosting CRM functionality with enhanced quote management, next-gen reporting, and advanced workflows.

Mark Troselj is taking over as SugarCRM's vice president of Asia Pacific and Japan, and vows not to compete with its partners.

NZ's Business Applications and Integration has taken out SugarCRM's Accelerated Growth award for ANZ at a glittering awards in San Francisco.

SugarCRM boosts client data protection with IBM Cloud's secure, customizable infrastructure, catering to high-regulation industries.

​At its recent annual conference for customers and partners (SugarCon), SugarCRM revealed its bold roadmap for the future.

SugarCRM partner Plus Computing, which has offices in Melbourne, has been named one of the top 10% of the vendor's worldwide channel partners.