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SugarCRM stories

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Volgren adopts AI-driven CRM to boost sales & forecasting

Last week
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Volgren has adopted SugarCRM’s AI-powered platform to enhance sales efficiency, forecasting accuracy, and customer service across its bus manufacturing operations.
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SugarCRM appoints Maksim Ovsyannikov as Chief Product Officer

Last month
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SugarCRM appoints Maksim Ovsyannikov as Chief Product Officer to lead global AI-driven product strategy and enhance sales automation tools worldwide.
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Speedpanel halves admin time with SugarCRM for project gains

Fri, 25th Jul 2025
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Australian firm Speedpanel cut admin time by 50% and improved project management using SugarCRM’s Sell platform, saving 30 hours monthly per project manager.
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SugarCRM integrates sales-i to boost sales efficiency & insights

Mon, 12th May 2025
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SugarCRM integrates sales-i with Sugar Sell to help sales teams uncover revenue opportunities and enhance performance amid economic challenges.
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SugarCRM appoints industry veteran Bob Stutz to board

Tue, 4th Feb 2025
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SugarCRM has appointed Bob Stutz to its board of directors, drawing on his 30 years of experience in transforming CRM solutions globally.
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SugarCRM solutions expand reach on AWS Marketplace

Fri, 22nd Nov 2024
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SugarCRM has launched its Sugar Sell and Sugar Market solutions on AWS Marketplace, enhancing access to its AI-driven CRM tools for customers worldwide.
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SugarCRM appoints David Roberts as new CEO amidst changes

Wed, 11th Sep 2024
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SugarCRM appoints David Roberts as new CEO, succeeding Craig Charlton. Roberts to drive global growth and innovation as Charlton becomes Chairman.
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Jayco enhances RV operations through SugarCRM integration

Wed, 14th Aug 2024
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Jayco, Australia’s top RV manufacturer, revamps its operations with SugarCRM, enhancing dealership relations and boosting sales by 7%, officials report.
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Eden Exchange integrates SugarCRM for improved deal-making efficiency

Tue, 12th Mar 2024
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Eden Exchange, a leading Australian SME marketplace, bolsters its deal-making process and client experience by integrating AI-driven sales automation platform, SugarCRM.
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MEGA selects SugarCRM to optimise sales & enhance user conversions

Wed, 14th Feb 2024
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New Zealand's cloud storage firm MEGA partners with SugarCRM to boost its sales automation, aiming to optimise user conversions from free to paid services.
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Kiwi Agri business chooses SugarCRM for sales automation transformation

Wed, 18th Oct 2023
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Catalyst Performance Agronomy leverages SugarCRM's advanced sales automation software, Sugar Sell Premier, for boosted business operations.
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Global pool manufacturer chooses SugarCRM's advanced sales solution

Thu, 5th Oct 2023
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Waterco chooses SugarCRM's Sugar Sell Advanced platform for enhanced customer engagement and sales forecasting.
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70% of Australian companies report increased turnover

Thu, 3rd Mar 2022
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A new study has found that 70% of Australian sales and marketing leaders report increased customer turnover, up from 52% in a survey conducted last year.
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Customers leaving in droves, companies struggle to rebound

Wed, 2nd Mar 2022
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Australian customers are leaving at extraordinary rates and most companies are ill-prepared to counter this trend in the rebound from the pandemic.
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SugarCRM introduces playbook functionality thanks to AddOptify acquisition

Fri, 4th Feb 2022
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SugarCRM introduces integrated playbook functionality for guided selling and advanced CRM automation, enabling users to automate processes and workflows.
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The Engenco Group chooses SugarCRM to power customer relations

Wed, 12th Jan 2022
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Engenco Group implements SugarCRM to consolidate customer data, improve insights, and enhance customer experience.
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Customer churn costing Australian businesses millions, report finds

Mon, 22nd Feb 2021
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Lack of visibility into customer data is costing businesses millions and fueling a customer relationship crisis, says SugarCRM.
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How SugarCRM aims to improve business performance

Mon, 29th Apr 2019
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SugarCRM unveils tools for business growth - faster resolution, enhanced collaboration and data-driven insights.
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SugarCRM partners with Zaparas Lawyers to provide client enquiry management

Wed, 16th Aug 2017
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Zaparas Lawyers chose SugarCRM for its ease of implementation and its ability to integrate with the company’s existing systems.
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Hamilton's NetValue teams up with SugarCRM in agriculture push

Mon, 29th May 2017
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Reseller NetValue is partnering up with SugarCRM to provide integrated ERP and CRM systems to the NZ agricultural sector.