Study stories - Page 2

A Tenable study reveals 55% of APAC organisations are adopting generative AI for cybersecurity, surpassing the global average of 52%.

A study by Playground xyz reveals key insights into how minimal ad viewing durations on platforms like Instagram and TikTok affect brand outcomes.

A new Avanade report reveals Microsoft Copilot for M365 boosts workplace communication and creativity but raises concerns over transparency and original thinking.

SAP Emarsys unveils its latest update, integrating AI-driven tools like AI Subject Line Generator and AI Product Finder to bolster marketing campaigns.

Kaspersky's latest study reveals 62% of geo-distributed companies face cybersecurity disparities between HQ and branches, raising significant operational risks.

A new study by Fire on the Hill and Mercury Analytics reveals that 60% of companies have suffered adverse effects from misinformation, calling for urgent action to protect corporate reputations.

A Kaspersky study reveals significant gaps in cybersecurity skills among APAC educators, stressing the need for better training and awareness initiatives.

Alteryx genAI perception study reveals 80% of businesses see value in generative AI, whilst 43% of the public remains sceptical, expressing fears over its future use.

An independent Forrester Consulting study reveals AI translation service, DeepL, can boost efficiency and save millions for global organisations, highlighting the strategic importance of translation in business growth.

Despite acknowledging the skills gap, a third of tech firms admit to significant lack of neurodiversity in their workforce, says a study by Wiley Edge.

A new UK study finds that human behaviour facilitating the mobility of autonomous delivery robots constitutes 'invisible human work' that needs to be considered in route design.

Asia Pacific and Japan show rapid adoption of AI strategies beyond proof-of-concept stages, with over 70% integrating the technology into operations, according to Rackspace Technology's 2024 AI Research Report.

APAC companies are increasingly integrating AI and IoT into their operations but lack robust cybersecurity measures, according to a recent study by Kaspersky.

New Darktrace study highlights concerning disparity between the growing concern of IT professionals about AI-enabled cyber threats and their lack of preparedness to counter such attacks.

On International Women's Day 2024, a tech veteran reflects on her journey in the male-dominated sectors of technology and telecommunications, advocating for perseverance and determination.

Exploring cognitive empathy, storytelling and the need for greater female representation in technology, with a focus on the unique skills women bring to the industry.

Sendcloud's study reveals a lack of transparency in return policies among the UK's top 100 retailers, with only 23% clearly showing their paid return policies on their homepages.

Tidal Cyber unveils a study revealing high-risk countries and top offenders for election cyber interference threats in 2024, spotlighting the methods used and potential defences.

The impact of email in the marketing mix dwindles, suggesting a need for diversified strategies, according to a new study by sales tech firm Sopro.

PromoVeritas's study debunks conventional wisdom on prize promotions, demonstrating that multiple smaller rewards drive more engagement than grand prizes, and cash prizes have fallen out of favour.