Public Relations stories

Australia's workforce grew 22.9% since 2014, with dramatic rises in aged care and tech roles, while traditional jobs like travel agents and farmers declined.

Effective communication during cyberattacks is vital to maintain public trust and protect reputations, warns PR experts from Impact PR Auckland.

Fire on the Hill bolsters U.S. presence with new senior hires and key client wins across tech, travel, education, and energy sectors, expanding its New York base.

Impact PR in Auckland advises Indian businesses on cyber crisis comms, emphasising fast, transparent responses to protect trust and reputation amid breaches.

UK organisations must act swiftly in cyber breaches, combining rapid system patches with clear, credible communication to protect their reputations.

"Whether we are providing emergency paramedic care, offering first aid training or monitoring wearable medical alarms, practically all our services depend on digital technology.".

Hotwire Global launches Hotwire Spark, an AI tool to boost brand visibility on AI search platforms alongside a new global AI Innovation Lab.

A clear, calm communications plan is vital in a cyberattack, helping firms maintain trust and control amid rising digital threats.

Amid economic pressures, tech vendors risk significant revenue loss by slashing PR and marketing budgets, jeopardising visibility and market relevance.

Recent trends show clients increasingly relying on AI for PR feedback, risking the vital human touch that underpins successful agency relationships.

VivaTech 2025 will take place in Paris from 11 to 14 June, bringing together over 14,000 startups and global leaders to explore the latest in technology.

Sefiani has been awarded Best Midsize PR Agency of the Year at the 2025 Mumbrella CommsCon Awards, celebrating its innovative campaigns and resilience.

As AI tools revolutionise business writing, PR professionals must address ethical challenges like authenticity, accuracy, and job security in communications.

Creating captivating press release headlines is crucial for engaging audiences and attracting media attention, as clarity and relevance can elevate your brand's visibility.

Cloudera has been honoured as one of Ireland's Best Workplaces for Women 2025, celebrating their ongoing commitment to supporting female employees.

A boutique agency in Auckland has excelled in navigating New Zealand's challenging media landscape, providing invaluable PR services for small and multinational firms alike.

In times of crisis, brands can salvage their reputations by prioritising empathy and transparency, transforming potential outages into trust-building moments.

CFOs are increasingly tasked with safeguarding shareholder value during crises, requiring effective communication to maintain confidence amidst uncertainty.

Stock exchange announcements needn't be dull; infusing them with human stories can enhance brand visibility and inspire stakeholder confidence.

In the volatile arena of mergers and acquisitions, effective public relations is essential for CFOs to manage stakeholder emotions and maintain trust.