CMOtech Asia - Technology news for CMOs & marketing decision-makers

Jonathan Reeve stories

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Jonathan Reeve is a prolific writer specialising in the rapidly evolving landscape of retail and customer loyalty. His work delves into the intricacies of retail subscription programs, omnichannel retailing, and the pivotal role of customer loyalty in the digital age.

Exploring the future of retail and technology, Jonathan highlights the significance of personalisation, AI, and innovative strategies in creating successful loyalty programs. His insights are bolstered by expert opinions and research, providing a comprehensive view of the current trends and future directions in the retail sector.

From unwrapping the secrets to holiday retail success to shedding light on critical customer loyalty practices for grocery retailers, Jonathan’s columns offer valuable guidance for brands aiming to thrive in a competitive market. His focus on technological advancements and authentic consumer engagement marks him as a thought leader in the field.

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Eagle Eye’s Jonathan Reeve weighs in on AI Appreciation Day
Last week
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martech
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cdp
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ai
Jonathan Reeve of Eagle Eye discusses the real-world impact of AI on business strategy and personalisation, emphasising the need for AI Appreciation Day.
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Artificial Intelligence and the Retail Personalisation Revolution
Fri, 19th Apr 2024
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cx
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martech
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cdp
AI-powered retail personalisation is stepping up. Aiming for true one-to-one custom experiences, the industry leans into predictive AI, driven by robust data, to stay competitive.
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How Innovative Loyalty Programs Boost Customer Retention
Mon, 19th Feb 2024
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cx
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martech
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subscriptions
Retail subscriptions have proven to be key in fostering enduring brand loyalty and customer retention, responding to changing consumer behaviours and economic shifts.
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Revolutionising the Future of Loyalty: Insights from Industry Leaders
Mon, 5th Feb 2024
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data analytics
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cx
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martech
Industry heavyweights shed light on the future of brand loyalty, stressing the importance of technological innovation, personalisation and ethical engagement.
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Loyalty programs and innovation, experts reveal all
Wed, 31st Jan 2024
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cx
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martech
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commerce systems
As technology advances and consumer behaviours evolve, loyalty programs require new-age strategies, explain Australian Loyalty Association (ALA) experts and emerging talent in all-inclusive interviews.
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Loyalty, technology and personalisation - what’s new?
Thu, 25th Jan 2024
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data analytics
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cx
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martech
The dynamic world of loyalty is rapidly evolving, reshaped by technology, consumer behaviour, and a quest for authenticity. Australian Loyalty Association experts offer firsthand insights into this transformation.
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Unwrapping success: The golden rules of holiday retailing
Wed, 6th Dec 2023
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martech
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cx
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omnichannel
In this challenging environment, omnichannel retailers must find ways to stand out and offer something exceptional.
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The future of omnichannel: Your success blueprint in a digital world
Thu, 16th Nov 2023
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martech
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omnichannel
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cx
Customer loyalty is absolutely the most important thing. But it is a byproduct of the people that work for you.
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The future of retail subscriptions: What’s new?
Thu, 19th Oct 2023
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martech
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omnichannel
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woolworths
I will explore key considerations for designing successful retail subscription programs and discuss potential future developments in this rapidly changing area.
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How to win customer loyalty in the age of AI
Tue, 22nd Aug 2023
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public cloud
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cx
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martech
There is a tremendous opportunity in the next few years to start using AI on the data generated by loyalty programs.
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Customer loyalty proves critical for grocery retailers
Wed, 28th Jun 2023
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cx
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martech
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woolworths
New Eagle Eye research reveals how grocery retailers can win with customer loyalty standards and practices in light of the current economic climate.