CMOtech Asia - Technology news for CMOs & marketing decision-makers

Derek Slager stories

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Digital disruption and ‘customer lifetime value’
Wed, 31st Jul 2024
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cx
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martech
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cdp
If you were unaware Customer Lifetime Value calculations have been digitally disrupted, you might be interested in how CDPs and, more recently, AI have changed the game.
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Amperity honoured by Databricks for customer data solutions
Fri, 14th Jun 2024
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martech
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cx
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ai
Amperity has won Databricks' Communications, Media and Entertainment Partner of the Year Award, recognising their exceptional work in enhancing customer data management and revenue generation for brands like Paramount and Vail Resorts.
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Let’s dive in! Amperity’s CTO on Gen AI as catalyst for digital transformation
Thu, 2nd May 2024
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cx
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digital transformation
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martech
Amperity's CTO, Derek Slager, advocates for Gen AI as a game changer for digital transformation and urges companies to fully embrace this technology or risk lagging behind.
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Amperity gains AWS Advertising & Marketing Technology Competency recognition
Mon, 11th Dec 2023
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data analytics
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digital transformation
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hyperscale
AI-powered customer data platform Amperity earns AWS Advertising and Marketing Technology Competency status, underlining its advanced data solutions for marketers.
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Amperity Named 2023 Databricks Built on Partner of the Year
Tue, 11th Jul 2023
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data analytics
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martech
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partner programmes
Amperity, the enterprise customer data platform, has been awarded the 2023 Built on Partner of the Year Award by Databricks, the Data and AI company.
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Amperity announces marketing and advertising support for AWS
Thu, 8th Dec 2022
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data analytics
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digital transformation
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hyperscale
AWS empowers advertisers and marketers to reinvent workloads with solutions to improve audience and customer data management.