CMOtech Asia - Technology news for CMOs & marketing decision-makers

Data Quality stories

Phone verification solutions global

How phone verification keeps customer data accurate

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digital transformation
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mfa
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cx
Learn simple and scalable ways to check if a phone number is active, improve data accuracy and keep your customer communications on track.
Pell1 d3a0530 1 copy 2

Elastic says AI search & context now decide customer loyalty

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hybrid cloud
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data analytics
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digital transformation
Elastic argues that in an AI-obsessed market, robust search across messy data is the real foundation of trustworthy, profitable experiences.
Junko swain  svp and chief accounting officer  workiva

Workiva unveils AI-ready GRC platform for real-time audit

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data analytics
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digital transformation
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fintech
Workiva launches AI-ready GRC platform to deliver real-time audit, automated controls testing and connected reporting for finance and risk teams.
Penny ashley lawrence on stage   copyright workiva

Platform consolidation the path to strategic compliance value - Workiva

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data analytics
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digital transformation
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hcm
Consolidated GRC platforms are turning box-ticking compliance into strategic value, says Workiva, as AI raises the stakes on data quality.
Steve lucas

Boomi unveils Meta Hub & EU instance for AI agents

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risk & compliance
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erp
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data privacy
Boomi launches Meta Hub semantic layer and a dedicated EU platform to boost data governance, AI agent oversight and SAP data activation.
Dan and ken wood

Descartes unveils AI agents to automate freight tracking

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rpa
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supply chain
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risk & compliance
Descartes launches AI agents on its Global Logistics Network to automate freight tracking, slash manual check calls and speed settlement.
Smartphone travel booking social creator content personalized ui

Taboola predicts five trends reshaping travel marketing

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data protection
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cx
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martech
Taboola forecasts 2026 travel marketing will hinge on personalisation, mobile-first booking, creator content, social search and first-party data.
Modern bank operations office analyst screens streamlined payments

Finastra unveils AI tool to speed up bank payments ops

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fintech
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cx
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martech
Finastra launches OperatorAssist AI to cut banks' payment investigation work, promising 20-30% faster exception handling and reduced costs.
Ai humanoid sharing data brain with doctor in secure hospital corridor

Healthcare AI pilots outpace sector's regulatory readiness

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data protection
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digital transformation
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risk & compliance
Healthcare AI pilots are surging, but Kyndryl warns weak governance and compliance leave most providers stuck in perpetual experimentation.
Realistic warehouse shelves forklifts pallets managers logistics

Distributors stockpile as Phocas flags planning gaps

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data analytics
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digital transformation
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cx
Distributors stockpile more inventory as a Phocas report warns planning gaps and data limits are raising costs and operational complexity.
Secure data center racks shield folders global regions

iManage enhances Insight+ to close the AI governance gap

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data protection
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document management
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digital transformation
iManage upgrades Insight+ to plug the AI governance gap, adding richer metadata, data warehouse links and multi-region, compliant search.
Addison hero screenshot

Addepar unveils Addison AI to power wealth insights

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data analytics
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digital transformation
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fintech
Addepar launches Addison AI to give wealth managers trusted, natural language portfolio intelligence embedded across its platform workflows.
Emma irwin dataiku

Female representation in AI is a win-win situation for businesses

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uc
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digital transformation
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data science
Boosting female representation in AI is key to cutting bias, building trust and unlocking more innovative, profitable business outcomes.
Marlenewolfgruber

Agentic AI and the question of equitable intelligence

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digital transformation
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martech
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it automation
Agentic AI promises autonomy but raises urgent questions over whose values guide its decisions and how equity is safeguarded in practice.
Gillian laging coo scopey onsite

AI won't reduce construction disputes unless documentation improves

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digital transformation
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rpa
AI is flooding construction workflows, but without better, real-time documentation, disputes over contracts and evidence will only intensify.
Ai factory robots vs chaotic data cables broken servers scene

Manufacturers see AI gains but data gaps stall scale-up

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hybrid cloud
Manufacturers reap early AI returns but poor data quality, fragmented tools and network limits block efforts to scale projects enterprise-wide.
Glowing data nodes converging to central ai data cube cloud visual

Tamr doubles SaaS revenue as AI drives data mastering

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data analytics
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digital transformation
Tamr's direct SaaS revenue surges 102% as enterprises embrace AI-driven data mastering to underpin production-ready AI deployments.
Monica ohara 2

The future of marketing is built on open data infrastructure

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data analytics
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cx
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martech
Marketing's future belongs to teams that master open, unified data infrastructure instead of guessing through disconnected systems.
Sonja tattoo

Why women's health data is still an afterthought in tech - and what needs to change

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healthtech
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iwd
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opinion
Women's health tech is failing because data, research and investment still treat female bodies as exceptions, not the default.
Bridget

Amperity hires Bridget Perry as chief marketing officer

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data protection
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digital transformation
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cx
Amperity names seasoned SaaS marketer Bridget Perry as CMO to drive global growth and sharpen its AI-focused customer data platform.