data measurement Stories

Global Stories

data measurement stories

Integral Ad Science expands measurement capabilities for YouTube Shorts

Integral Ad Science (IAS) extends its brand safety measurement product to provide insight for YouTube Shorts advertisers.

By Kaleah Salmon • 3 min read • Wed, 20th Dec 2023

Stories from Other Regions

data measurement stories

DevOps

Inlight launches martech practice with Anthony Fontana

Inlight has launched a Martech, Data & Analytics practice led by former Wesfarmers OneDigital executive Anthony Fontana in a senior hire.

By Catherine Knowles • 4 min read • Wed, 25th Mar 2026

Customer Experience

Brands overlook 'identity resolution gap' in AI-driven customer data era - expert warns

Most brands invest in customer data unification yet overlook identity resolution, crucial for personalised AI strategies and effective retail media use.

By Billy Loizou • 4 min read • Tue, 12th Aug 2025

Digital Transformation

Architecture firm sets lofty carbon goal

The move could cut the climate impact of its 300 live projects, with one office tower already delivering a 5,000 ton emissions saving.

By Michael Curreen • 6 min read • Mon, 15th May 2023

data measurement Stories

Global Stories

Integral Ad Science expands measurement capabilities for YouTube Shorts

Stories from Other Regions

Inlight launches martech practice with Anthony Fontana

Brands overlook 'identity resolution gap' in AI-driven customer data era - expert warns

Architecture firm sets lofty carbon goal

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