Customer Journey stories
Qualtrics named Leader in 2026 Gartner VoC Quadrant
Last week
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uc
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digital transformation
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cloud security
Qualtrics again tops Gartner's 2026 Voice of the Customer rankings, leading on execution, vision and AI-driven experience agents.
Komerz buys Glassbox in deal valuing firm at USD $330m
Last week
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cx
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martech
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commerce systems
Komerz snaps up Glassbox in move valuing the group at USD $330m, bolstering its Creative Commerce offer across global markets.
8x8 launches Engage globally to extend customer CX
Last week
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uc
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data analytics
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digital transformation
8x8 rolls out Engage globally, arming frontline and specialist teams with contact centre-grade tools to unify customer experience.
BrightEdge unveils AI tools to track search visibility
Last week
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data analytics
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cx
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martech
BrightEdge launches AI tools to show brands how they appear in generative search answers and how AI agents crawl and interpret their sites.
Auxia hits 100bn AI decisions as enterprises scale up
Last week
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saas
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devops
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data analytics
Auxia passes 100bn AI 'revenue decisions' as enterprises shift from genAI trials to agent-based systems that drive measurable top-line gains.
Algolia powers AI search overhaul for Club Med website
Last week
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devops
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data analytics
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digital transformation
Algolia's AI now powers Club Med's global site search, promising faster trip discovery, smarter filters and higher direct online bookings.
Salesforce unveils Agentforce AI-powered contact centre
Last week
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crm
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uc
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data analytics
Salesforce debuts Agentforce Contact Centre, unifying AI agents, voice, digital channels and CRM data to simplify customer service operations.
Quiq hires Jen Grant as CMO to drive scaled AI agents
Last week
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uc
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digital transformation
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cx
Quiq names Jen Grant chief marketing officer to steer strategy as enterprises move AI agents from pilots to large-scale customer use.
Elastic says AI search & context now decide customer loyalty
Last week
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hybrid cloud
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data analytics
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digital transformation
Elastic argues that in an AI-obsessed market, robust search across messy data is the real foundation of trustworthy, profitable experiences.
Taboola predicts five trends reshaping travel marketing
Last week
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data protection
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cx
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martech
Taboola forecasts 2026 travel marketing will hinge on personalisation, mobile-first booking, creator content, social search and first-party data.
Global Day of Unplugging pushes brands to cut noise
This month
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data protection
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cx
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martech
Global Day of Unplugging puts pressure on brands to dial down digital noise and build more trusted, human and community-led connections.
B2B marketers struggle to manage brand visibility in AI
This month
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digital transformation
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cx
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martech
B2B marketers say AI answer engines are reshaping buyer journeys, yet 81% admit brand visibility and positioning in AI remain a blind spot.
Vudoo & PubMatic launch shoppable programmatic ads
This month
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cx
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martech
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data privacy
Vudoo partners with PubMatic to bring shoppable, commerce-enabled ads to its programmatic marketplace via a single deal ID integration.
Google AI more negative than ChatGPT for brand reputation
This month
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cx
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martech
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risk & compliance
AI search tools cast brands in starkly different lights, with Google skewing early negative and ChatGPT souring sentiment near purchase.
Why women's influence in tech matters beyond headcount
This month
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cx
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martech
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ai
International Women's Day in tech must go beyond hiring targets, giving women real power over what gets designed, funded and shipped.
Criteo becomes first adtech partner for ChatGPT ads
This month
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cx
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martech
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personalisation
Criteo joins OpenAI's ChatGPT ad pilot as first adtech partner, testing conversational commerce ads across ChatGPT Free and Go in the US.
AI-era contact centres become strategic CX data hubs
This month
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crm
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uc
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data protection
In 2026, AI turns the contact centre from a cost to a real-time intelligence engine, transforming CX into core competitive advantage.
Infovista unveils VistaOne to unify network & CX data
This month
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network infrastructure
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data analytics
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digital transformation
Infovista launches VistaOne platform to fuse network and customer experience data, using agentic AI to speed decisions and cut operating costs.
Smart Communications pursues trusted AI for customers
This month
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uc
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hybrid cloud
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digital transformation
Smart Communications helps organisations in regulated industries face down communication challenges every day.
Infobip unveils AgentOS to power AI-first customer service
Last month
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uc
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data analytics
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digital transformation
Infobip launches AgentOS, an AI orchestration layer unifying customer data and channels so autonomous agents can manage and personalise service.