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Adobe unveils productivity boosting updates for Illustrator
Marketing Technologies

Adobe unveils productivity boosting updates for Illustrator

Adobe unveils reimagined functionalities for the latest Adobe Illustrator, driving user creativity while boosting productivity and precision in design processes.

By Sean Mitchell • 3 min read • Thu, 7th Mar 2024
Adobe CTO of Digital Media on next-generation AI
Marketing Technologies

Adobe CTO of Digital Media on next-generation AI

Adobe CTO Ely Greenfield unveils new generative AI models in Firefly, promising more control and quality for creatives.

By Sean Mitchell • 3 min read • Fri, 13th Oct 2023
Adobe launches Photoshop on the web, complete with genAI features
Marketing Technologies

Adobe launches Photoshop on the web, complete with genAI features

Adobe has officially released Photoshop on the web as part of all Photoshop plans, complete with newly released Adobe Firefly generative AI features.

By Catherine Knowles • 3 min read • Fri, 29th Sep 2023
Adobe releases new Firefly generative AI models and web app
Marketing Technologies

Adobe releases new Firefly generative AI models and web app

Users can now access Firefly through a stand-alone web app, Adobe Express and Adobe Creative Cloud applications like Photoshop and Illustrator.

By Gaurav Sharma • 4 min read • Fri, 15th Sep 2023
Adobe Express with Firefly integration now commercially available
Marketing Technologies

Adobe Express with Firefly integration now commercially available

Adobe Express is the AI-first, all-in-one creativity app that makes it fast, easy and fun for any user to design and share standout content.

By Gaurav Sharma • 4 min read • Fri, 15th Sep 2023
Adobe unveils new end-to-end enterprise solution GenStudio
Marketing Technologies

Adobe unveils new end-to-end enterprise solution GenStudio

Adobe GenStudio combines content ideation, creation, production and activation with generative AI in a simple-to-use interface.

By Gaurav Sharma • 4 min read • Fri, 15th Sep 2023
Adobe announces commercial release of Generative AI Firefly
Marketing Technologies

Adobe announces commercial release of Generative AI Firefly

Adobe has released Firefly, its family of AI models that integrate with Adobe Creative Cloud, Adobe Express, and Adobe Experience Cloud.

By Shannon Williams • 4 min read • Fri, 15th Sep 2023
The creative and productive evolution of generative AI
Unified Communications

The creative and productive evolution of generative AI

Our goal is to help creatives spend more time being creative and less time dealing with the hidden production work that robs us of the joy of making.

By Samantha Warren • 6 min read • Sun, 16th Jul 2023
Adobe continues streak of AI innovations with Generative Recolour
Marketing Technologies

Adobe continues streak of AI innovations with Generative Recolour

Adobe's MAX London reveal introduces Generative Recolour (beta) in Illustrator, leveraging Firefly AI to transform vector artwork colours via text prompts.

By Catherine Knowles • 3 min read • Wed, 14th Jun 2023
Adobe unveils Express with Firefly aiding content sharing
Marketing Technologies

Adobe unveils Express with Firefly aiding content sharing

All-new Adobe Express with Firefly improves how creators and brands design and share standout content with speed and ease.

By Gaurav Sharma • 5 min read • Sat, 10th Jun 2023
Adobe brings Firefly and Express to aid content creation
Marketing Technologies

Adobe brings Firefly and Express to aid content creation

New enterprise offering delivers Adobe Firefly and Adobe Express to address surging demand for content creation and efficiencies across organisations.

By Gaurav Sharma • 4 min read • Sat, 10th Jun 2023