Adobe Analytics stories
UK's festive online spending to surge in 2023, Adobe reports
Last month
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instagram
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food
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facebook
UK's online spending is set to balloon in the 2023 holiday season with shoppers projected to expend £24.1bn, says Adobe.
Adobe Analytics: A new frontier in bridging marketing and product teams
Thu, 28th Sep 2023
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data analytics
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cx
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adobe
Bridging the gap between marketing and product teams with new AI-driven features, Adobe Analytics has evolved.
Adobe brings analytics to paid search campaigns with new integrations
Fri, 18th May 2018
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data analytics
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bi
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martech
The company has launched 'Advertising Analytics for Paid Search' in an effort to provide more clarity to paid search campaigns.
Adobe introduces content intelligence to transform customer experience
Fri, 9th Feb 2018
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bi
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data analytics
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cx
Experience Manager’s new intelligent content capabilities will be available next month.
Gartner names Adobe leader in Digital Marketing Analytics for the third time
Tue, 17th Oct 2017
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big data
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bi
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data analytics
Of the 12 vendors evaluated, Adobe was among three named a leader for ability to execute and completeness of vision.
Adobe is transforming your in-car UX with analytics
Wed, 13th Sep 2017
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big data
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data analytics
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bi
New analytics, content delivery and advertising capabilities help advance connected car from voice to driverless and beyond.
Adobe brings new AI-powered voice analytics capabilities to its cloud platform
Mon, 3rd Jul 2017
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bi
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data analytics
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cx
It aims to let brands to deliver more personalised customer experiences and create brand loyalty through voice-based interfaces.