Adobe stories

Adobe unveils Firefly, a family of creative generative AI
Today
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it automation
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creative cloud
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adobe
Adobe launches the beta version of Firefly, which will be integrated directly into Creative Cloud, Document Cloud, Experience Cloud and Adobe Express workflows.

Adobe unveils world’s first content supply chain solution
Today
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workflow automation
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cx
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adobe
Connecting Adobe Experience Cloud with Adobe Creative Cloud, the end-to-end solution, empowers brands to plan, produce, and deliver more content in less time.

Accenture, Adobe unlock content supply chain value
Today
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marketing
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adobe
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accenture
"Content fuels the digital economy and together Adobe and Accenture are equipping brands to build high-performing content supply chains."

APAC organisations aren't preparing for a cookieless future - report
Last week
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cdp
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marketing
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adobe
"Companies that aren't diversifying their strategies are leaving money on the table today, and hurting their chances of gaining competitive advantages in the future."

IWD 2023: Paving the way for the next generation of female leaders
This month
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adobe
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leadership
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iwd
While the proportion of women working across STEM-qualified industries has increased since 2016, in Australia, less than a quarter of all STEM graduates are female.

Adobe reveals findings from its latest Digital Trends Report
This month
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customers
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marketing
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adobe
The global survey of more than 9,000 executives, practitioners, and agency employees also explores the technology investments and strategies that set industry leaders apart.

Brands investing in content creation and workflow improvements
Last month
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adobe
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branding
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content creation
Brands across APAC are enhancing their existing marketing processes and technologies to make the most of their investments.

Anchora becomes first APAC company to use new Adobe offering
Tue, 13th Dec 2022
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cloud
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martech
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it automation
Marketing technology consultancy, Anchora, has become the first company in Asia Pacific to use the brand new Adobe Journey Optimiser (AJO).

Techcombank partners with Adobe to hyper-personalize banking
Fri, 25th Nov 2022
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partner programmes
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digital transformation
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cloud banking solutions
Techcombank's partnership with Adobe will make it the first bank in Vietnam to deliver hyper-personalized banking experiences to customers in real-time.

M-Files announces enhanced integration with Adobe Acrobat Sign
Thu, 24th Nov 2022
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adobe
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adobe acrobat
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integration
"Our improved integration with Adobe provides customers with the end-to-end document management automation and integrated electronic signature capabilities."

Exclusive - Adobe recognised as approved supplier for NZ government agencies
Thu, 24th Nov 2022
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managed services
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gdpr
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adobe
Adobe has announced it has been recognised as an approved supplier to registered New Zealand government agencies.

Teaming with Wix and introducing the Adobe Express Embed SDK
Fri, 21st Oct 2022
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creative technologies
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martech
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animation
Wix users can use the Wix Media Manager to polish their images for their web pages and, through integration with Adobe Express

Adobe empowers creators and brands with Substance 3D updates
Thu, 20th Oct 2022
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martech
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creative technologies
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metaverse
"At Adobe, our mission is to support creatives and brands as they transition into new mediums, including immersive experiences."

Bringing the next wave of Artificial Intelligence to Creative Cloud
Thu, 20th Oct 2022
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martech
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ai
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creative technologies
From the launch of Photoshop to the rise of 3D, Adobe has a 40-year history of helping lead the creative community through technological transformations

Adobe partners with Leica and Nikon to implement content into cameras
Thu, 20th Oct 2022
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creative technologies
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martech
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adobe
This milestone will allow photographers and creators alike to increase trust in their digital work by securely attaching valuable provenance information at the point of capture

Adobe Creative Cloud adds innovative new AI capabilities
Thu, 20th Oct 2022
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cloud
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ai
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martech
“Our people-centered approach to building AI to enable creativity is all about infusing intelligence into the products creatives know and love"

Adobe Express innovations make content creation easy and productive
Thu, 20th Oct 2022
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cloud
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martech
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creative technologies
Adobe Express leverages decades of Adobe innovation to empower users to build content that stands out with high-quality

Adobe Future of Creativity Study shows growth for creators
Wed, 19th Oct 2022
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cloud
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digital transformation
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martech
Adobe’s study found that the majority, 48% of Australian creators, monetise their content, out of which 79% of creators just started monetising content in the past year.

Creative storytelling to global nonprofits with Adobe Express
Wed, 19th Oct 2022
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cloud
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martech
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creative technologies
Adobe harnesses its creative technology strengths to enable the world's 10 million + nonprofits to accelerate their mission

Adobe Express reaches over 43 million students and teachers
Wed, 19th Oct 2022
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microsoft
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cloud
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education
Leading the world by making Express available for free to K-12 users, and the creative application is now a preferred choice for many students and educational organisations.

Adobe rolls out new automation and collaboration features
Tue, 18th Oct 2022
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martech
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creative technologies
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creative cloud
"Millions of small businesses rely on Adobe technology, and our new innovations remove complexity, improve collaboration and automate repetitive tasks."

Adobe surveys sustainability at work in Hong Kong employees
Fri, 30th Sep 2022
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sustainable it
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document management
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ecm
The top three sustainability practices are reducing paper usage (46%), digital document storage and management (43%), and curbing electricity consumption (37%).

Adobe and FC Bayern collaborate on a multi-year partnership
Tue, 9th Aug 2022
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crm
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digital transformation
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cx
Adobe is embarking on a multi-year partnership with FC Bayern, using its enterprise solutions to carry out the club’s digital transformation.

APAC consumers worried about how brands use personal data - Adobe
Fri, 15th Jul 2022
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creative technologies
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martech
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apac
Adobe's latest study of more than 5000 APAC consumers and 900 senior business leaders reveals a strong correlation between brand trust and consumer behaviour.