SKAI unveils B.THREE for AI-driven 3D retail content creation
SKAI Intelligence has launched B.THREE, a browser-based AI-generated content production platform that utilises NVIDIA Omniverse for retail-focused 3D content creation.
The company has announced that B.THREE is the first end-to-end pipeline for AI-generated content in the retail sector to be built entirely on NVIDIA Omniverse. According to SKAI Intelligence, the platform leverages digital twin assets of products, which are generated using intelligent mechanical scanning devices and validated through NVIDIA Isaac Sim, an open-source robotic simulation framework also built on NVIDIA Omniverse.
B.THREE is delivered as a Software-as-a-Service (SaaS) platform that automates the entirety of the 3D content production workflow. The workflow encompasses product scanning, AI-powered modelling, animation, lighting, and real-time rendering. The platform is industry-focused, with particular relevance for sectors such as fashion, consumer electronics, packaged goods, and other product categories needing hyper-realistic 3D assets.
SKAI Intelligence states that B.THREE eliminates many manual and fragmented processes traditionally associated with 3D content production, reporting that it can reduce production turnaround time by up to 95% compared to existing methods. The automated pipeline is designed to allow businesses of any size to rapidly generate digital twins and cinematic-quality assets at scale, without requiring staff with specialist expertise in 3D design or technical content production.
B.THREE intends to address accessibility challenges often inherent in 3D content creation. Rather than relying on specialised studios or extensive technical skills, the platform utilises a template-based format and automated processes, while still allowing for user-driven adjustments and edits. This model is positioned to help small and medium-sized businesses, emerging brands, and individual freelancers produce professional-quality 3D content on par with larger, established companies.
"As we introduce B.THREE to the market, we are redefining what's possible in digital commerce and creative production. By integrating AI, automation, and NVIDIA Omniverse's libraries and frameworks into one seamless workflow, we are not only accelerating efficiency but also unlocking entirely new possibilities for storytelling and content creation in the retail industry," said Morgan Mao, Co-founder and Global CEO of SKAI Intelligence.
The initial launch phase for B.THREE is described as a soft opening, with access currently available to invited partners and early adopters. A two-month beta period is planned before the platform becomes available to the wider public, with advance waitlist registration available for those seeking early access.
The company first previewed the platform at an industry event in Paris earlier in the year, where B.THREE received attention for its potential to streamline and scale 3D content production. The current launch aims to bring the platform to businesses globally, allowing brands and retailers to develop photorealistic visual content for eCommerce, social media, advertising, and other immersive channels without needing to build or maintain specialist 3D production teams.
SKAI Intelligence is a member of the NVIDIA Inception Programme and describes its approach as one that merges AI-driven automation with creative content production. The company's solutions are used to generate 3D videos, key visuals and cross-channel content for digital and traditional media, with an emphasis on efficiency and scalability.
