Amid a tech investment muddle, is IT truly firing up productivity or just a shot in the dark? Let's disentangle the ROI riddle.
CEOs aim for better customer experience, but poor technology management continues to disappoint, says journalist.
As a marketer, if you believe you're falling behind & others are more adept, you may be giving them credit for your own knowledge.
As Cisco transitions the business model, the savings from global headcount reductions will be invested to further expand software and services.
Distributed analytics could be a game changer, integrating new data sources into legacy systems without squandering prior investments.
Vendors need to take a bi-modal approach to how you build your product portfolio as well as how you go-to-market.
I can't say I love the term Big Data. How big is big? When it comes to data, often what was big last year is just the norm this year.
Digital commerce exemplars don't merely convert their product catalogues into eCommerce sites and mobile commerce applications.
Whether June 30 represented the end of your fiscal year (like Microsoft) or the middle of it, now is the time to evaluate your marketing strategy.
Businesses aspire to leverage mobile apps, yet grapple with a dearth of skilled developers for true digital transformation.
Right now, businesses of all shapes and sizes are struggling to find the next disruptive, digital idea that will lead to exponential growth & profits.
What's old is new again. Judging from our ramping volume of client inquiry, DAM is undergoing a bit of a renaissance, albeit a quiet one.
Microsoft's recent purchase of LinkedIn shows that in a world of smart of machines, content is king and the new code base.
Big Data technologies, cloud services and price drops in storage disks have made it possible to store huge datasets.
You've heard of server virtualisation. You've heard of network virtualisation. But have you considered virtualising your data yet?.
Digitally empowered customers crave context and are shying away from the mass-marketing approach to email offers. It's time for a different approach.
Every salesperson wants good leads, and increasingly, B2B marketers are expected to not only provide those good leads but also help close deals.
Big Data drives transport innovation, as Unisys NZ's Director outlines the vast potential and challenges ahead.
Decreasing the risk of bank fraud and improving the customer experience are both based on knowing the customer - can they work together?.
Half of CDOs risk falling short of success amid internal resistance and lack of support, warns Gartner expert.
