CMOtech Asia - Technology news for CMOs & marketing decision-makers
Asia
Guides
#
ai agents
#
customer data platforms
#
customer experience
#
digital signage
#
marketing automation
Search

Stories by Sam Shennan

Story image
Un-marketing: redefining personalized marketing strategies
4 days ago
#
cx
#
martech
#
partner programmes
Un-marketing offers a fresh take on personalized marketing, prioritising ethical data use, innovation, and genuine connections to rebuild consumer trust and loyalty.