Stories by Mark Devlin - Page 2

Asian Stories

Written by Mark Devlin

The critical role of PR in mitigating risk during mergers & acquisitions

In the volatile arena of mergers and acquisitions, effective public relations is essential for CFOs to manage stakeholder emotions and maintain trust.

By Mark Devlin • 4 min read • Fri, 7th Feb 2025

Stories from Other Regions

Written by Mark Devlin

Customer Experience

Is your accounts team eroding your corporate brand?

Companies risk eroding their brand reputation through poor debt collection practices, as accounts teams are crucial in shaping customer perception and trust.

By Mark Devlin • 5 min read • Mon, 3rd Feb 2025

Data Analytics

How to prevent brand erosion by your accounts team

Effective accounts management not only collects debts but solidifies your brand's reputation, turning payment struggles into loyalty-building experiences.

By Mark Devlin • 6 min read • Fri, 31st Jan 2025

Stories by Mark Devlin - Page 2

Asian Stories

The critical role of PR in mitigating risk during mergers & acquisitions

Stories from Other Regions

Is your accounts team eroding your corporate brand?

How to prevent brand erosion by your accounts team

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